• 2 weeks ago
Jeff Bezos once asked Bill Price, Amazon’s first Senior VP of Global Customer Service, what the best customer service looks like.

His answer? NO customer service.

Not because customers don’t matter—because the experience should be so seamless that they never need to call.

In my conversation with Shep Hyken, a world-class customer service expert and best-selling author, we explored why eliminating customer frustration should be the real goal of every business.

Listen to our full conversation here:

Podcast: https://shows.acast.com/themasonduchatschekshow/episodes/your-call-is-not-important-to-us-and-other-customer-service-

Full Video: https://www.youtube.com/watch?v=U3bFRLQqIZQ

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