(Adnkronos) - UniCredit e Ferrari insieme con il motto ‘Legati nella passione, uniti nell’eccellenza’. Una collaborazione che si basa sulla volontà di creare innovazione e offrire nuovi servizi ed esperienze per i clienti di UniCredit e i tifosi della Scuderia Ferrari HP.
La partnership pluriennale, annunciata lo scorso settembre e ora ufficializzata, sarà celebrata con un mega evento a Milano, il prossimo marzo.
La partnership pluriennale, annunciata lo scorso settembre e ora ufficializzata, sarà celebrata con un mega evento a Milano, il prossimo marzo.
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00:00Unicredit and Ferrari together to create innovations and offer new services and experiences for Unicredit customers and Scuderia Ferrari HP fans.
00:13The multi-annual partnership announced last September is now officialized under the motto
00:19Legati nella passione, uniti nell'eccellenza and will be celebrated with a mega event in Milan next March.
00:25Two Italian brands that have been able to grow abroad and bring the best of Italy out of our country.
00:33A sodalicio that takes off in conjunction with the arrival in the Scuderia del Cavallino of the seven-time world champion Lewis Hamilton
00:40and with Charles Leclerc the show on the track is ensured.
00:44Unicredit will bring added value to its customers and its stakeholders,
00:48offering them the opportunity to experience the emotions of Formula 1 in a memorable way.
00:53The community is important for both our companies and this is a way to show attention
00:59and tell them you are very important for us, for our companies and for our Scuderia.
01:05Based on the collaboration between Unicredit and La Rossa di Maranello,
01:09a common vision is to give the best for people in the right way.
01:13What we have in common is that we discovered the first day we met
01:18is a vision on how to do things, how to change things,
01:23the importance of our people, the importance of passion,
01:28of the search for excellence and the will to change things for the better.
01:32And this is where a whole series of other things that led us to this partnership came from.
01:38Very true, I still remember when we met, we were at dinner in Bologna
01:42and we talked about the best way to involve people at the corporate level,
01:48be it a bank, be it a company that makes cars, a company that runs in the world of sports.
01:54Without people, companies cannot grow, without people, certain goals cannot be achieved.
02:00We are two people who increasingly want to instill in our companies
02:06the importance of dialogue at all organizational levels,
02:10because if a company works as a network, it is a bit like a Formula 1 team,
02:14everyone works together to achieve their goal.
02:17This is an important value that we have in common.