StarCarSifu Editors' Choice Awards 2024 returns with Great Wall Motor (GWM), Proton and Kia emerged as the big winners, sweeping the top three prestigious awards of Hybrid of the Year, Internal Combustion Engine (ICE) Car of the Year and Electric Car of the Year respectively.
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NewsTranscript
00:00The night sparkled with excitement and camaraderie as automotive industry leaders gathered to
00:06celebrate excellence at the Starcar Sifu Editors' Choice Awards 2024.
00:12To reflect the changing local automotive landscape, new Top 3 awards replaced the previous Apex
00:18categories of Local Car of the Year, Asian Car of the Year, and Continental Car of the
00:23Year.
00:24At the heart of the celebration, Great Wall Motor, Proton and Kia emerged as the big winners,
00:30sweeping the Top 3 prestigious awards of Hybrid of the Year, Internal Combustion Engine, ICE,
00:37Car of the Year, and Electric Car of the Year, respectively.
00:44The Kia EV9 raced to the front as Electric Car of the Year.
00:49I think it's a pleasant surprise, really appreciate the Kasi Fu for organizing this
00:54and giving us such a wonderful time here and recognition of EV9 itself is very meaningful
01:02for us to continue with our EV change in the country.
01:08The Proton S70 Flagship X also showed exceptional promise to become the Internal Combustion
01:13Engine Car of the Year.
01:16This award, not just to me, this is the winning of all the Proton team, particularly the Proton
01:24project team for the S70, made awarded by Kasi Fu for the Best ICE Car.
01:33Great Wall Motor Malaysia Managing Director Mike Kui says he's thankful to Kasi Fu that
01:38the GWM Havel H6 grabbed the Hybrid of the Year award.
01:42Even our Havel H6 Hybrid, today we got this award, we are so happy because this is our
01:54production accepted by the Malaysian customer.
02:02Other awards included Best Hatchback, Best Midsize Sedan, Best Business Sedan, Best Midsize
02:08SUV, Best Value AWD 4x4 SUV and Best Pickup Truck to name a few.
02:15The awards are to honor outstanding cars for advancements and innovations in areas such
02:20as design, features and green technology.
02:23SMG Group Chief Executive Officer Chan Seng Phet said Starcar Sifu has evolved over the
02:29past nine years into a trusted automotive source of information for enthusiasts, offering
02:35expert insights into AI advancements and green technologies.
02:39The automotive industry is undergoing a profound transformation.
02:44What was once divided by speed and power is now shaped by sustainability, efficiency and
02:55agility.
02:56This year, we have raised the bar by introducing newly revamped award categories that reflect
03:04this evolving dynamics, namely Internal Compression Engine Car of the Year, Hybrid Car of the
03:12Year, Electric Car of the Year.
03:15These categories represent more than just innovation, they are a testament to the industry's
03:22shift towards a greener and more inclusive future.
03:28Transport Minister Anthony Look commended SMG for highlighting vehicles that have made
03:32a significant impact on the market through the auto awards over the past nine years.
03:38He was represented by Transport Ministry Secretary-General Datuk Jannah Santiran Munyayan.
03:44What is particularly inspiring is that we are seeing more and more Malaysians adopting
03:50EVs and iBricks.
03:53Malaysians have seen a 112% rise in EV sales in the first half of 2024, demonstrating our
04:01commitment to a sustainable mobility solution.
04:04I'm sure in the year 2025, it will be much, much better than the year 2024.
04:10The awards were opened to cars launched locally from October 1, 2023 to September 30, 2024.
04:18A total of 54 vehicles were shortlisted for 30 categories.
04:23The nominees also include those powered by petrol or diesel, as well as hybrids and electric
04:28vehicles.
04:30Winners are judged in areas such as safety, performance, comfort, handling, styling, value
04:37for money proposition, as well as their individual WOW factor.
04:42Judging was conducted by StarCarsifu's editorial team.
04:46For the full list of categories and winners, log on to carsifu.my.