The inaugural list of the most powerful, impactful and wealthiest Black Americans.
Read the full story on Forbes: https://www.forbes.com/sites/jabariyoung/2024/12/19/forbes-blk-50-2024/
Subscribe to FORBES: https://www.youtube.com/user/Forbes?sub_confirmation=1
Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking news, groundbreaking in-depth reported stories, daily digests and more. Plus, members get a front-row seat at members-only events with leading thinkers and doers, access to premium video that can help you get ahead, an ad-light experience, early access to select products including NFT drops and more:
https://account.forbes.com/membership/?utm_source=youtube&utm_medium=display&utm_campaign=growth_non-sub_paid_subscribe_ytdescript
Stay Connected
Forbes newsletters: https://newsletters.editorial.forbes.com
Forbes on Facebook: http://fb.com/forbes
Forbes Video on Twitter: http://www.twitter.com/forbes
Forbes Video on Instagram: http://instagram.com/forbes
More From Forbes: http://forbes.com
Forbes covers the intersection of entrepreneurship, wealth, technology, business and lifestyle with a focus on people and success.
Read the full story on Forbes: https://www.forbes.com/sites/jabariyoung/2024/12/19/forbes-blk-50-2024/
Subscribe to FORBES: https://www.youtube.com/user/Forbes?sub_confirmation=1
Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking news, groundbreaking in-depth reported stories, daily digests and more. Plus, members get a front-row seat at members-only events with leading thinkers and doers, access to premium video that can help you get ahead, an ad-light experience, early access to select products including NFT drops and more:
https://account.forbes.com/membership/?utm_source=youtube&utm_medium=display&utm_campaign=growth_non-sub_paid_subscribe_ytdescript
Stay Connected
Forbes newsletters: https://newsletters.editorial.forbes.com
Forbes on Facebook: http://fb.com/forbes
Forbes Video on Twitter: http://www.twitter.com/forbes
Forbes Video on Instagram: http://instagram.com/forbes
More From Forbes: http://forbes.com
Forbes covers the intersection of entrepreneurship, wealth, technology, business and lifestyle with a focus on people and success.
Category
🛠️
LifestyleTranscript
00:00Hi, I'm Ali Jackson Jolly. I'm here with senior writer Jabari Young. He is the lead editor for
00:11Forbes BLK and the editor and writer responsible for launching the inaugural Forbes BLK 50 list.
00:20Yeah, yeah.
00:21Jabari, yeah, welcome. Thanks for being here with us.
00:24I know this is weird being on this side, but thank you for having me, Ali. I really appreciate it.
00:28Let me know if you want to switch at any time.
00:31Um, let me ask you, this is the who's who's list of wealth, power and impact with respect
00:40to the black community in America. But tell us about this list. What should we know?
00:45Why are why did you decide that this was the right time to launch this list?
00:50Well, first of all, happy holidays. I meant to say that to you off the top. And, you know,
00:56I don't know if there's a time to ever do anything. It's the right time. You know,
01:00you just it's the time that you feel it. And, you know, you know, as well as I do,
01:04like I wanted to do this in 2025. But, you know, for those people who don't know,
01:09we had came out with the story about David Stewart becoming the richest black American.
01:14And the feedback that we received, or at least I received, I know was just very personal.
01:19And it was, you know, teachers of which reaching out and just people. So this story touched people
01:25didn't know who he was. And then obviously, you know, he surpassed, you know, Robert Smith. So
01:30the reaction kind of prompted me to say, you know what, I know we sitting on this list idea,
01:34but let's fast forward it. And then, you know, being in discussion with our chief
01:39consultant officer, Randall Lane, just about the way that it should be organized.
01:44And everything just kind of happened, you know, really, really quick. And that made me the David
01:48Stewart moment made me more happy that we were going to do it in 2024. But the original went
01:55back to, you know, listen, I knew when we let launch for us be okay, okay, we get through the
01:59summits, but eventually it has to be a list to kind of put them on top. So the idea was circulating
02:04for a year and a half, it was just a matter of how you were going to do it, making sure that it was
02:08done the correct way from a community standpoint, making sure that it touched Forbes pillars,
02:13right? Because any brand you work for, you always want to make sure that it's a representation of
02:17that. So it couldn't just be any old list. It had to incorporate some type of wealth, right,
02:21which is what we do best talk about money. And it's just kind of getting the brainstorming going,
02:26talking to colleagues, talking to yourself. And then, you know, anytime you have that many
02:31ingredients, and you put it in a mixer, something is going to come out of it. And so, you know,
02:36that's what this list was. And again, it's about empowering the ecosystem. It's more so it's not
02:41just the names on it, it's making sure that people know that there are a whole bunch of individuals,
02:47and a whole bunch of business sectors doing a whole bunch of great things. And here's why you
02:51should know who they are some of who you do know who they are. But the this is why you should know
02:56what they're doing, because they may be celebrating their business and what they do from a career
03:00standpoint, but in the business world, as you know, Ali, two different worlds.
03:04Yeah, so we're going to dig into those names who are on those lists on that list. But before we do
03:10that, anyone who has read your list, read your intro post for the list, they know that you
03:18reference that Forbes did publish a ranking of the wealthiest black Americans back in 2009.
03:27Forbes hasn't since published a list of the wealthiest black people in America. I want to
03:33push back again, why? Why did you decide you know, there's that and there was that empty space.
03:40And then in 2025, boom, here it comes. Why?
03:43You know, Forbes has a lot of, I won't use the word old, but in this kind of world,
03:47they have a lot of old great IP of stories and of black entrepreneurs who they've written about who
03:53they touched. And you know, there's nothing wrong with instead of always trying to break news,
03:58break news and be the dude, there's nothing wrong with going back to revisit news that was once did
04:02and you know, which was published and then going to revisit it, update it, publish it,
04:07see what's going on today that's relevant. And I think that 2009 list for me was the foundation
04:12of the wealth component, because the work was there. Barry Gordy was on that list, Tracy Maitland,
04:18you know, someone individual who made this list is on that list. And it's like, man, it'd be great
04:22to touch some of these people to find out what they're doing and where they are now. And some
04:26of that was done by former staff at Forbes, right? You go on and you're reading their old work. You
04:31know, Nathan Vardy was a phenomenal writer and I went and read a lot of his work, you know,
04:36and so, you know, you go back and look at all the stuff that was done and you incorporate the work
04:40that was there. You incorporate that history into anything that you're doing today and you feel like
04:45it's going to work. And so, by incorporating that 2009 list and understanding what the pillars were
04:50there, looking at who was making, who made that list, Kobe Bryant, God bless his life is on that
04:55list, great Shaquille O'Neal. And then kind of saying, okay, we don't want everybody to make
04:59this list because we don't want to be a repeat, right? But let's use this as one of the foundations
05:03so that way when you go to look at the Forbes BLK 50, you know, hopefully 20 years from now,
05:08someone will look back and say, oh, this is where it started. And if they want to trace it even
05:12further, 2009 list is there. Yeah. So all right, now let's dig into these names. Yeah.
05:20Some of these names are the who's who of the wealthiest black Americans.
05:26Beyonce, whose net worth was reported by Forbes to be $760 million.
05:36Tyler Perry, who became a billionaire in 2020. And tech founder Alex Karp, who is-
05:44I grew up in Philly, by the way, so here you go.
05:48Philly native tech founder Alex Karp. But there's some other folks who many people will never have
05:55heard of that made that list. Talk to us about some of those surprises, some of those interesting
06:01people that you were happy to maybe unveil or discover for the readers that you think are
06:12some of the most powerful, wealthiest, most impactful black Americans that no one's really
06:16writing about yet. Well, I mean, listen, two of them came, one of them came to our conference and
06:19Dr. Neil Youngblood was on that list. And I think we know how impactful he is and the work that he's
06:23doing and the lawsuit that he has and trying to understand where his generational wealth
06:27was stolen. And so I think that's an impactful individual. And I think you can't ever mention
06:33his name enough because he's doing some great work and he has. And listen, if you go to trace
06:38the stories, they cut down, they shut down his block because President Joe Biden used to come
06:44and visit him, right? That's Dr. Neil Youngblood on that list. And another guy I found very
06:50fascinating, it took me a minute to find him, was Tracy Maitland, the avid capital management,
06:56the president and founder there who made his riches off of Wall Street through the era of
07:00convertible bonds and understanding how that worked. He sent me a book and understanding his
07:07firm and what made him successful. And so those are people. Calvin Butler, who is the CEO of
07:14Exelon. And that's the largest utility company in all the U.S. And they service Philadelphia,
07:20Pico Energy is under them. I mean, Chicago, Maryland. I mean, another individual who has
07:26nuclear plants on his radar or under his jurisdiction. And so these are powerful
07:31individuals. I think we all know John Hope Bryant and the impact that he's had. But I mean,
07:38$130 million that he received from Shopify, that's not easy. Shopify is just not going to go around
07:44giving, oh, you want to do good? You want to do good? Great. Just give them all $100 million. No,
07:47you have to have a track record. You got to trust you. And these are individuals that I think you
07:51can't, you've got to praise them as much as you possibly can, because they're doing the real work.
07:55And they're setting great examples. And they're allowing young kids who may grow up in areas that
08:03are disadvantaged to let them know, hey, you can choose a different route.
08:08Nothing against sports, nothing against entertainment. We love them. We love the
08:11individuals that do it. But there are a whole other routes there. Jonathan Moody,
08:16largest black architect firm in the US. His dad just died, Kurt Moody. And he's an impactful
08:21individual, right? I mean, he's taking over an architect firm that his dad built.
08:26Todd McDonald, Aldo McDonald, I mean, the largest black bank in all of the US with the Liberty Bank
08:31and Trust, right, down in New Orleans, right? I mean, Todd Aldo McDonald, his father started that
08:35bank from a trailer in 1972. It was a big giant white trailer. And now look at it today, a bank
08:40that serves 11 states and a billion dollars on assets. Now, that's small compared to the larger
08:47banks. But for the black community, that's big, right? A billion dollars, because people have to
08:51understand, in order to hold a billion dollars, the government says that you have to have a
08:55certain amount of deposits. You have to have a ratio. You have to have a certain amount of capital
08:58there, right? And so people don't understand. Todd McDonald, he went out and raised the $30
09:03million that was needed to hold that capital for that Liberty to cross that. It was very
09:06undercover stuff that was done during a pandemic, but that was the guy that went out and raised the
09:11money from the JP mortgages and the Wells Fargo's of the world to make sure that his bank was now
09:15considered the largest black bank in America. I think it's all business. I think it's all
09:19important individuals. Melissa Bradley and the work that she's doing with 1863, she wants to
09:24grow 100 billion in wealth creation, right, by scaling new entrepreneurs, new generation
09:29entrepreneurs, women, people of color, giving them the capital that they need. And not only giving
09:34them the capital, but scaling their business, allowing them to go from solopreneurs into real
09:39entrepreneurs, hiring people, right? And then think about the trickle-down effect, Ali.
09:43You hire someone, they see what you're doing, and that person wants to turn into an entrepreneur.
09:47They go do it because they see you do it. It's the same Calvin Butler story, the same Chris Womack
09:51story. They've seen other people do it, and they follow their path. I've seen other black
09:56journalists do it, and I want to be a journalist. Sometimes it's about what you see, and it opens up
10:00a whole new world. This list is meant to provide that ecosystem and just talk about people who may
10:07not get talked about on our platform as much, who may not get talked about on the general public's,
10:13the Instagram of the world. It may not go viral, but they deserve viral moments,
10:17and hopefully this is one. Yeah, and so I love that you talk about being seen and being heard,
10:24and in this country, those from historically marginalized communities don't always feel like
10:31they are seen and heard, and yet you've launched this list. We've launched the list. I did not do
10:39this by myself. A team did this. A team of talented Forbes reporters with your guidance launched this
10:47list. We have a colleague, the chief impact officer at Forbes, who always says, you can't be
10:54what you can't see, and I usually push back a little and say, well, it's hard to be what you
10:59can't see. That's right. Tell me about where you think this list will be in the future and how
11:10it will grow because of perhaps some Black business leaders and entrepreneurs
11:21may see themselves or themselves of the future on this list.
11:26You hope that one person can take that and the message gets spread. I hope word of mouth
11:33that people who talk about the list, talk about it and reference it at the highest regard,
11:39talk about it and say, oh, Mr. Womack, Mr. Butler, Ms. Bradley, Mr. Perry, I found you out
11:47by looking. I know your story by looking. I know now, oh, that's how he did that by looking at the
11:53Forbes be okay list because those bios are written in a way where it's not just, hey, he did this,
11:57he made a million dollars. No, it's like, hey, they found a passion for this. That person grew
12:01up in the Jim Crow South. It's not just allowing you to, it's giving you a glimpse of their story
12:07and hope that another person goes and they take that and they Google that individual and they
12:11go deeper. And that motivates them to be the next CEO of a utility company.
12:17But they didn't say, hey, you know what? I want to top Tyler Perry. I want to open up a studio
12:20somewhere else. I mean, you're just hoping to motivate people. We go to HBCU schools all the
12:25time. We talked to, I was just down in Morgan State. There are students in certain schools
12:30who still don't see it. And I feel when I walk in those classrooms and we're talking post pandemic,
12:36think about where we are after the pandemic. It's our job as journalists, it's my job while we're in
12:42this seat to make sure that the people who are doing it get the highest platform in the world
12:46to share their story and hope that as our former advisor Lynn Elmore said that the public
12:54responsibility that we have, they can see what we're doing, take the message, run with it,
13:01the outcome will take care of itself. Let's talk about Forbes be okay.
13:04And why this is a unique list because of the community behind Forbes be okay. Those who
13:14don't know, Forbes be okay is not only an editorial platform is also a physical community
13:23made up of black entrepreneurs, leaders, professionals, community builders.
13:30How was the BL Forbes be okay community involved in this list?
13:38How did it inspire it? Or how how did it maybe help source story ideas?
13:45Yeah, I mean, listen, as you go through, you know, listen, credit to yourself, my colleague,
13:50you know, Maggie McGrath, I mean, you know, working with you guys, and understanding the way
13:56lists should be put together. Methodology is a key part of that. And, you know, in working and
14:02seeing the old list that, you know, I know, Maggie has worked on, and understanding, okay,
14:06what methodology? Okay, you know what, let me just start, like, I don't know anything.
14:11Let's call up my, you know, the friends that I've met at Goldman Sachs, when I was looking at the,
14:15you know, 1 million black to find out like, hey, what do you guys look for in entrepreneurs,
14:20right? And then call up to other VC firms, make sure that banks are the top by calling up the,
14:25you know, FDIC. And, you know, you got this journalism work to be done. And then there's
14:29the other side, we did go through a public nomination, to go and maybe find out names,
14:35and we found a lot that we did not know, let alone people who maybe we weren't looking at
14:40that our community says, well, you need to, right? So I'm very proud of that, that when we go through
14:45that public nomination, well, the only way to pick those names off the public nomination after we vet
14:49them, right, to make sure that these individuals are lining up, the way you're impacting your work,
14:54right? Is it vanity? Is it me, me, me, me, me? Or is it trying to really uplift community,
15:00prove that? What does that mean? And so this is where our community members we hold, we expect
15:05that they're holding us accountable, when we vet those names and say, okay, here you go.
15:10Now, they're going to do the rest of the work. Now, what does that mean? Right? We presented them
15:14the names that we've received from nominations, public nominations, and you send it right back
15:18to the public. Hey, our advisory members are members of the public. Here are names who we
15:22vetted. Here are names who we believe should, they are eligible to make a Forbes list. Now,
15:27I don't think that everybody on there should make the list, right? But that's not my, I can't call
15:32that. That's for the members. My job was to vet them. My job was to share the names with our
15:36community manager, Aisha Mendez, yourself to make sure that they're, you guys are holding me
15:40accountable, right? Based off of what I saw. And if you have any pushback, let's discuss that from
15:45an editorial standpoint to understand where we can get to a good place, right? That's true journalism.
15:51And then once we do that, the community members go out, and we put up a voting mechanism,
15:56and they voted on the people, and we took the highest scores, and those people make the list.
16:01Okay, so last thought. Do you want to give us a sneak peek? We have the list.
16:08Forbes does very well. We have a list. We have a summit.
16:12The third, right? Remember, we were in the inaugural Forbes BLK Summit, and now we're
16:17talking about the third? I mean, listen, it's there. It's there. That's the next part of this.
16:23The first one is to get the list out of the door. Now is to accumulate all those names and
16:28summon them to the summit. So that way we can talk about these things through a form of live
16:33journalism. So can't give away the date and all that good stuff, but it's going to be in the
16:38springtime. We can say that. We learned a lot from being in June, right? We know it was a lot hot,
16:43and we have goals now in incorporating the HBCU, looking at the jobs of tomorrow.
16:50We talk about those CEOs who aren't from utility companies. Well, now we have to bring them on
16:55stage so we can let them talk to a whole bunch of young group of entrepreneurs about ways that they
17:00can grow, whether it be through their career, whether it be through being an entrepreneur,
17:06or whether it be, hey, listen, they might want to go and work for this other company one day,
17:11now you have the CEO right there. And then listen, turning that into a luxurious experience.
17:17I'm excited about the third one, because on this one, we're going to introduce the
17:20Community of the Year Award, and incorporating that to let people know, back to your question
17:25about why we incorporate the community, let people know not only are you guys helping us,
17:29we want to recognize you, because we understand that having that award on your resume,
17:34it just may allow you to get that job. Yeah, now we are out of time. Jabari Young,
17:39thanks for being here. Thanks for telling us about this list. We'll see you soon.
17:43Absolutely. Thank you.