For the visionaries featured in our 14th annual Forbes 30 Under 30 class, the only constant is change—and this year we’re changing the way we list them as well. Every company is a tech company now, so we swapped out the Enterprise and Consumer Tech categories for AI and Transportation. What hasn’t changed: The outsize influence of 2025’s Under 30 honorees. They’re inventing new tech to treat tumors, expanding access to electric vehicle charging, making credit cards more secure, and even dreaming of reflective satellites that could bring the sun out at night.
To identify this standout group, Forbes editors worked with expert judges—including musician Big Sean, journalist Kara Swisher, America's richest self-made woman Diane Hendricks, ballerina Misty Copeland, and billionaire venture capitalist Jim Breyer, among others—to review more than 10,000 candidates, evaluating them on impact, financials and creativity. The result: 600 young leaders steering the future of business and culture in 20 different industries.
Read the full story on Forbes: https://www.forbes.com/sites/alexyork/2024/12/03/by-the-numbers-meet-the-forbes-under-30-class-of-2025/
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To identify this standout group, Forbes editors worked with expert judges—including musician Big Sean, journalist Kara Swisher, America's richest self-made woman Diane Hendricks, ballerina Misty Copeland, and billionaire venture capitalist Jim Breyer, among others—to review more than 10,000 candidates, evaluating them on impact, financials and creativity. The result: 600 young leaders steering the future of business and culture in 20 different industries.
Read the full story on Forbes: https://www.forbes.com/sites/alexyork/2024/12/03/by-the-numbers-meet-the-forbes-under-30-class-of-2025/
Subscribe to FORBES: https://www.youtube.com/user/Forbes?sub_confirmation=1
Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking news, groundbreaking in-depth reported stories, daily digests and more. Plus, members get a front-row seat at members-only events with leading thinkers and doers, access to premium video that can help you get ahead, an ad-light experience, early access to select products including NFT drops and more:
https://account.forbes.com/membership/?utm_source=youtube&utm_medium=display&utm_campaign=growth_non-sub_paid_subscribe_ytdescript
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Forbes covers the intersection of entrepreneurship, wealth, technology, business and lifestyle with a focus on people and success.
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LifestyleTranscript
00:00Today on Forbes, by the numbers meet the Forbes under 30 class of 2025. Our 14th
00:08annual Forbes 30 under 30 list was revealed earlier this week. For the
00:13visionaries featured in this 30 under 30 class, the only constant is change and
00:18this year we changed the way we list them as well. Every company is a tech
00:22company now, so we swapped out the enterprise and consumer tech categories
00:26for AI and transportation. What hasn't changed is the outsize influence of
00:312025's under 30 honorees. They're inventing new tech to treat tumors,
00:36expanding access to electric vehicle charging, making credit cards more secure,
00:41and even dreaming of reflective satellites that could bring the Sun out
00:45at night. To identify this standout group, Forbes editors worked with expert judges
00:50including musician Big Sean, journalist Kara Swisher, America's richest
00:55self-made woman Dianne Hendricks, ballerina Misty Copeland, and billionaire
01:00venture capitalist Jim Breyer, among others, to review more than 10,000
01:04candidates, evaluating them on impact, financials, and creativity. The result? 600
01:11young leaders steering the future of business and culture in 20 different
01:15industries. Take 28 year old Aiden Gomez, who's building Cohere, a 940 million
01:21dollar backed startup that makes custom gen AI chatbots for companies like tech
01:26giant Oracle and unicorn Notion. Demi Guo, who's 26 years old, is another AI
01:32standout. Her platform Pika can turn a simple text prompt or still photo into a
01:38film. Think special effects, explosions, animated characters, and more. Pika is
01:44valued at 470 million dollars. Meanwhile, honorees like social media stars Drew
01:50Afuolo, who is 29 years old, and Bobby Althoff, who is 27, both turned TikTok
01:56popularity into digital media empires spanning podcasts, YouTube channels, and
02:02in Afuolo's case, a best-selling memoir. Other 2025 listers are selling out shows
02:08across the globe. Grammy-nominated Noah Khan, who is 27 years old, brought 700,000
02:15fans to stadiums like Boston's Fenway Park in 2024. And country breakout star
02:20Shabozie, who is 29 years old, will take his cowboy boots across the pond for a
02:25European leg after closing his first ever North American tour this fall. This
02:30year's cohort is backed by the biggest funders. They have 3.6 billion dollars in
02:35cumulative investments and counts fans across the globe, 300 million plus social
02:41media followers who are following along with their founder journey. Many are
02:45embracing new AI tools, even artists, to revolutionize how they create and work.
02:50As the world continues to rapidly change, the 2025 under-30 class sees its youth
02:57as a superpower, bringing fresh perspectives and ideas to spark the
03:01future in which they want to live. Here are some facts and figures. The average
03:06age of under-30s held constant this year at 27 years old. The youngest is 17 year
03:11old Mason Thames from the Hollywood and Entertainment list. He's an actor known
03:16for credits like Universal's The Black Phone, Netflix's Incoming, and Monster
03:21Summer. Almost half of the individuals that appear on this year's list self
03:26identify as a person of color, 46%, up from 43% last year. 23% of
03:33listers are immigrants, hailing from countries including China, Turkey, India,
03:38and Pakistan. Just about half this year's class are members of Gen Z. This is the
03:44largest contingent of Gen Z to ever appear on the list, up from 36% last year
03:49and 22% the year before. The majority of list makers, 69%, are founders or
03:56co-founders of a company, up from 67% last year. Many of the rest are actors,
04:01musicians, or creators that are building their own brands. The top cities in which
04:07listers reside, in order of popularity, are New York, San Francisco, Los Angeles,
04:13Austin, and Boston. Austin joined the ranks of top five cities this year. Miami,
04:19Toronto, Chicago, Seattle, and Atlanta make up the rest of the top ten. For full
04:26coverage and to see the whole 30 under 30 class of 2025, as well as see our
04:31Inside the List Talks video, check out Alexandra York and Zoya Hassan's piece
04:36on Forbes.com. This is Kieran Meadows from Forbes. Thanks for tuning in.