• 21 hours ago
Coca Cola brightens Laguna sky with biggest drone show

Coca Cola dazzled viewers when it held the country’s biggest drone show in Santa Rosa, Laguna on Nov. 30, 2024.

VIDEOS BY CIELO CANCEL

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Transcript
00:00We chose the Philippines. It's an important part for us.
00:03As you know, when we talk about Christmas, a little bit of trivia.
00:08Philippines is the only country we have which has the longest Christmas season celebrated in the world.
00:13We start as early as September.
00:15Of course, Christmas is such a big icon here in the Philippines.
00:20And when you talk about Christmas, it's almost and almost the same, Coca-Cola.
00:24Coca-Cola doesn't disappear from our memory.
00:28Because it's an important part for us.
00:30We want to make sure that the celebrations we're putting up events like this
00:35to celebrate iconic Christmas celebrations together with folks.
00:39So, Philippines is such an important place to do this.
00:43Today, this is part of our big campaign.
00:47The world needs more Santas.
00:50So, the meaning of the campaign that we want to celebrate Christmas is not just about the grand gestures.
00:57At Christmas, we would like to embody being a Santa to everyone.
01:01We want people to spread kindness in the world, in the Philippines and in the world.
01:06So, what is our gift?
01:08Around the country, we're giving out Christmas trucks.
01:13We're sending out Christmas trucks to 60 sites.
01:16It's roaming Christmas trucks, the iconic Coca-Cola Christmas trucks.
01:20They're roaming around the country. 60 sites of them are activated.
01:24They're all spreading kindness or spreading the message of spread kindness or being a Santa to everyone.
01:29So, there, you can participate with games.
01:32For example, you can say, shout, Ho Ho Ho in that truck.
01:36And then, you can win amazing prizes and products.
01:39Sometimes, grantees or various food coupons.
01:44So, that's what Coca-Cola is about.
01:46We're spreading kindness and we're spreading joy around the country.
01:51So, the first stop is, obviously, since this is the 2020 Coca-Cola Groover Christmas Truck Tour,
01:58we know that the truck is Santa's truck, right?
02:00So, it started in Finland.
02:02So, the first event was actually in Finland and then followed by New York and then Mexico.
02:09And now, here, we are in the Philippines and the last stop will be Japan.
02:14And then, we'll end in Japan.
02:16The purpose of that is really to show how, because our theme this year is the world needs more Santas, right?
02:23It's really about inspiring everyone to unleash the inner Santa and spread kindness with others.
02:33Spread kindness and connection.
02:35So, since it's traveling around the world, it symbolizes that kindness can also travel far and wide.
02:41And you can connect with anybody in the world.
02:45So, the second question, why the Philippines as a stop?
02:49Because the Philippines is a very important Christmas market.
02:53Because we're one of the countries where we celebrate the Christmas longest.
02:57So, it's just very fitting that it stops in one of the happiest and longest Christmases in the world, right?
03:04So, now we are here and then it stops in Japan.
03:09And then, Santa needs to do his duties and send gifts to kids.
03:14Because it's the spirit of the season, right?
03:16The spirit of the season is really giving of yourself to others.
03:20So, it's just very fitting that we're very fortunate that we've been invited in the houses of people, including the Philippines, in every Christmas table.
03:32So, we just want to give back and spread magical moments like this.
03:38And also encourage people to keep on being kind to each other.
06:33The Philippines is one of the most important Christmas markets in the world.
06:38Because it's the spirit of the season, right?
06:41So, we just want to give back and spread magical moments like this.
06:45And also encourage people to keep on being kind to each other.
06:49And also encourage people to keep on being kind to each other.
06:52And also encourage people to keep on being kind to each other.
06:55And also encourage people to keep on being kind to each other.
06:58And also encourage people to keep on being kind to each other.
07:01And also encourage people to keep on being kind to each other.
07:32The Philippines is one of the most important Christmas markets in the world.
07:36Because it's the spirit of the season, right?
07:39So, we just want to give back and spread magical moments like this.
07:43And also encourage people to keep on being kind to each other.
07:46And also encourage people to keep on being kind to each other.
07:49And also encourage people to keep on being kind to each other.
07:52And also encourage people to keep on being kind to each other.
07:55And also encourage people to keep on being kind to each other.
07:58The Philippines is one of the most important Christmas markets in the world.
08:01Because it's the spirit of the season, right?
08:04So, we just want to give back and spread magical moments like this.
08:07And also encourage people to keep on being kind to each other.
08:10And also encourage people to keep on being kind to each other.
08:13And also encourage people to keep on being kind to each other.
08:16And also encourage people to keep on being kind to each other.
08:19And also encourage people to keep on being kind to each other.
08:22And also encourage people to keep on being kind to each other.
08:25The Philippines is one of the most important Christmas markets in the world.
08:28Because it's the spirit of the season, right?
08:31So, we just want to give back and spread magical moments like this.
08:34And also encourage people to keep on being kind to each other.
08:37And also encourage people to keep on being kind to each other.
08:40And also encourage people to keep on being kind to each other.
08:43And also encourage people to keep on being kind to each other.
08:46And also encourage people to keep on being kind to each other.
08:49And also encourage people to keep on being kind to each other.
08:52The Philippines is one of the most important Christmas markets in the world.
08:55Because it's the spirit of the season, right?
08:58So, we just want to give back and spread magical moments like this.
09:01And also encourage people to keep on being kind to each other.
09:04And also encourage people to keep on being kind to each other.
09:07And also encourage people to keep on being kind to each other.
09:10And also encourage people to keep on being kind to each other.
09:13And also encourage people to keep on being kind to each other.
09:16And also encourage people to keep on being kind to each other.
09:19And also encourage people to keep on being kind to each other.
09:49And also encourage people to keep on being kind to each other.
09:52And also encourage people to keep on being kind to each other.
09:55And also encourage people to keep on being kind to each other.
10:19And also encourage people to keep on being kind to each other.