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This year, Black Friday takes place on Friday November 29th and is considered to be the start of holiday season shopping, but how can you be sure if you’ve bagged a genuine bargain?

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00:00This year, Black Friday takes place on Friday, November 29th and is considered to be the
00:05start of holiday season shopping. But how can you be sure if you've bagged a genuine
00:10bargain? Well, firstly, new research has revealed that last year, a total of 6,640 reports of
00:17holiday fraud were made to Action Fraud after hopeful holidaymakers lost out on a combined
00:22total of around £12.3 million, with the period around Black Friday being one of the busiest
00:28times of year for booking holidays. The UK Civil Aviation Authority have urged customers
00:34to use its Check and At-All tool to make sure their holiday provider has an at-all licence
00:39in order to avoid getting ripped off. Furthermore, with Black Friday leading to a surge in spending,
00:45Nationwide has warned customers to be aware of a term coined Card Not Present Fraud. Card
00:50Not Present Fraud typically refers to unauthorised transactions where the physical payment card
00:56is not required, like with online purchases. But how do you approach the Black Friday sales?
01:02How do you decide if something is truly a bargain?

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