MEDI1TV Afrique : Mentorat et mode : Transmettre l’excellence, un savoir-faire à partager - 24/11/2024
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00:00Translation by Anaïs
00:12Ladies and gentlemen, welcome to Median TV, welcome to the chic Africa.
00:18Fashion is no longer a mere artistic expression, it is a legacy that is passed down from generation to generation.
00:24In a world in constant evolution, the mentor becomes essential to preserve the know-how while adapting it to contemporary trends.
00:31Fashion, in all its splendor, rests on expert hands and passionate hearts.
00:37Today, we have the privilege of welcoming a fashion creator whose path is a true school of inspiration.
00:44By his commitment to the mentor, he transmits much more than a know-how, a vision, a passion and excellence together.
00:53We will therefore explore how he shapes and perpetuates the art of African fashion through sharing and transmission.
01:02He is Ysouf Tal, and he is with us on the AfrikaChic set, a fashion creator who is no longer here.
01:08Welcome, Ysouf.
01:10Thank you, and hello to the viewers and everyone.
01:15It is a pleasure to see you again on our set.
01:18Can you explain to us what the mentor is and how it is crucial in the fashion industry?
01:29First of all, the relationship between the mentor and the mentoree is a fundamental basis.
01:42There is the mentor's journey and the mentoree's willingness to learn from the mentor.
01:58Based on this principle, I think that the relationship between the two is based on support and learning.
02:08As a result, it allows us to immediately see that the mentor is crucial, at least in the relationship of the mentoree.
02:21Going back to your background, has the mentor played a role in your career?
02:27Yes, the mentor has played a crucial role in my evolution.
02:35I was lucky enough to meet talented people in this profession.
02:41I would like to mention a few names.
02:44I always ask the Lord to really soothe my soul because He has let us go.
02:53Traoré Tidjane, the founder of Couté Tidjane, has been a mentor out of the ordinary for me.
03:01He has given me the ability to understand that I can bring value to what we call training in the fashion industry.
03:17Today, while I am still alive, I am going to transform the training module, which was given to me at the age of three,
03:29and bring it back to a model that can be transmitted in six months.
03:34All of this was the coaching of the mentor, who was really Traoré Tidjane.
03:39What are the key aspects that a mentor can bring to the life of a young designer?
03:48I would say right away that the mentor is the one who pulls the mentoree towards excellence.
03:56Because the path is full of obstacles, and this mentor has given himself the ability to make his way through all this mess.
04:08He has become a source of inspiration for the mentoree.
04:12The mentor truly brings the element that pulls the mentoree towards excellence.
04:19Earlier, you shared your experience with your mentor, Traoré Tidjane.
04:26How do you evaluate the transmission of skills in the fashion industry today?
04:33First of all, I would say that what he does is already quite good.
04:40And also, bringing it back to the question of mentoring, I would say that it becomes even more demanding.
04:48Because there is this confrontation of our knowledge, of our life in this body of work, with the outside world.
04:57Because today, with globalization and globalization, there is this intermingling.
05:02The mentor, in any case, is the one who truly gives himself the ability to pull towards excellence.
05:11Very good. Issouf, what we are going to do is to take a short break to see the future, let's say, great creators of our nation, why not of Africa.
05:22This is the fourth and fifth promotion of the Grand Mode incubator of the Michel Yakis International Center.
05:30These young people are in the process of training.
05:33It was this weekend that our team was on site. Let's see what they can do.
05:53Original creations, and above all, young talents in full swing.
06:01This fashion show marks the end of three years of intense training for the ten students of the Grand Mode incubator of the Michel Yakis International Center.
06:13With their project of brand, these young fashion entrepreneurs captivated the public and the jury.
06:43The moment has arrived, the proclamation of the results.
07:08Lucie Guamene, with her audacious and innovative collection, called Claire Obscure, was able to seduce the jury, thus detracting the prize of the first best entrepreneur of Grand Mode 2024.
07:22I presented a collection of five clothes that are inspired by the theme of contrast.
07:28I wanted to show that we do not always need to be catalyzed in a kind of box, that despite the box in which we put ourselves, we must always and imperatively bring out a part of ourselves.
07:42And that's what will make us special, that's what will distinguish us from everyone else.
07:47We were ten of two different codes, so frankly, no one gave up. It was really a fashion show at the level of other fashion shows, I think.
07:56Launched four years ago, the Grand Mode incubator is positioned as the first in West Africa.
08:02This innovative concept, real junior companies, form entrepreneurs capable of competing on local and international markets.
08:11A team that works on a daily basis to bring young people to understand that fashion is a business and that at the end of the day you have to make money.
08:19And so they did 12 months in the Grand Mode incubator and today you have seen the result of their work.
08:24The goal is to develop in young people the love of entrepreneurship.
08:28It is to teach them a trade and above all to make them understand that fashion is a business.
08:33We do not come to this sector because we have failed, we come to this sector because we want to change fashion.
08:38To this day, we have about twenty trained young people who are on the market.
08:42We can say that the relief is assured.
08:44This Grand Mode launch ceremony makes us understand the importance of training.
08:49You have seen young people who have gone to learn and some who were already in the field of couture but who are still going to train to become better on the spot.
08:58Because we are all in competition with ourselves and with others.
09:02And what will make the difference is our professionalism.
09:05The profession of fashion is not just couture, it is not just creativity.
09:09There is the management of men, the management of a team, there is all the accounting, there is the management of these teams,
09:15and there is a whole set of things that must be taken into account.
09:18And that's why I would like to congratulate the École Michel-Yacquis,
09:22which is working to train young people for a much brighter and more professional future of fashion in Côte d'Ivoire.
09:30By associating art, training and entrepreneurship,
09:33Grand Mode illustrates the potential of Ivorian fashion as an engine of economic development.
09:38A promotional adventure for these young people ready to conquer the fashion industry.
09:43Grand Mode.
09:58This is a beautiful ceremony of the Issou promotion.
10:02Young people will certainly need mentors.
10:06Of course.
10:07And the logic would be that even before this ceremony,
10:12the mentor should already be known.
10:15Because yes, it is the accompaniment.
10:18And the accompaniment is from the period of the training that we have our vision on the mentor.
10:26And then the mentor also commits to accompany you.
10:30Is the mentor often called the godfather?
10:33No, there is a big difference.
10:36In any case, we can have a mentor who is also a godfather.
10:41Yes, it can happen, but sometimes it is really dissociated.
10:45Very good.
10:46So, you who are doing training today, who are giving courses as a mentor,
10:52how do you identify the potential of your mentors?
10:56Well, the potential of the mentor can be seen by his determination,
11:01by his desire to move forward,
11:03by his desire to really deepen his knowledge
11:06and especially his desire to want to do well.
11:10And that can only be seen through the passion that the individual releases.
11:15Okay.
11:16So, what are the difficulties encountered in the mentor-mentor relationship?
11:21One of the fundamental difficulties is when the mentor cannot bring his mentor
11:29to not see him as his employer or his employee.
11:36Because afterwards, when you leave a relationship of affinity
11:41that leads the mentor to think that you use him,
11:47well, you realize with me that you are showing a problem.
11:51And indeed, that creates difficulties,
11:55because afterwards the mentor can think that you use him
11:59because you have not been able to dissociate, for example,
12:02your daily functioning from the knowledge that you give him.
12:07And this is not a problem, let's say, of classism from the start?
12:13Yes, but you agree with me that a mentor,
12:17this one, must be a mentor who not only has made his way,
12:23but also dissociates the period of training,
12:26the relationship between employee and employer,
12:30because the mentor brings us to accompany, to help.
12:37But if we think that the one we are helping can be used as our employee,
12:43it means that we ourselves have dissociated,
12:46we have not been able to dissociate this accompaniment.
12:50And this happens because sometimes there are mentors
12:55who have learned directly from the state.
12:58So they don't have this hiccup that allows to dissociate the two relationships.
13:04And also, I have mentored them, but they can also have this understanding.
13:09It is so subtle that sometimes they don't let themselves be seen,
13:12they are seen right away.
13:14Otherwise, if they let themselves be seen right away,
13:16it would be framed.
13:17But unfortunately, we still have this friction
13:21that breaks between mentor and mentor,
13:24because someone could think,
13:26so an action led the mentor to think that we were using him.
13:30And so it can happen, but it's very rare.
13:32It's really very rare, but it happens from time to time.
13:36Okay, with the evolution of fashion that we see,
13:39can everyone be a mentor?
13:42Can everyone be a mentor?
13:44Logically, I would like to say yes.
13:47Well, I would say no,
13:49because being a mentor takes into account the steps,
13:54it takes into account the fact that we ourselves must be excellent
13:58to think of pulling someone to excellence.
14:01But I would rather say that each of us must have a mentor.
14:05Because yes, there are very high quality people
14:09in all areas,
14:11in any case, in all areas of the profession that exist today,
14:14there are very high quality people.
14:17And so those can inspire others.
14:20If they inspire you,
14:22why not go and look for them as a mentor?
14:24Very good.
14:25So what specific knowledge does African fashion deserve
14:30to be preserved and transmitted?
14:33Well, I would say today,
14:36I think that producing in terms of modern tradition
14:41is something that allows Africans to feel
14:45in what we call today the great set of clothing fashion.
14:51And so for me, it's a finding that really needs to be perpetuated,
14:56to be improved and to be perpetuated.
14:59And so to improve, to find more attractive methods of interpretation
15:04and especially of conservation of values, of cultures.
15:09Because traditional cloth or traditional fabric
15:12for me is something valuable because it reflects a tradition.
15:16And so when you see it, it immediately engages a whole people.
15:20And so for that, it is really necessary that,
15:22otherwise I think that yes,
15:25we must really preserve this
15:28and find the right methods of transmission.
15:31Very good.
15:32So how can ateliers or couture houses
15:36contribute to the formation of this new generation
15:41of couturiers, of stylists and designers?
15:45This is a rather profound question.
15:48I will raise it even beyond houses and couture ateliers.
15:53I would say that national policy must be committed.
15:59Here you allow me to make a comparison.
16:02It's true, comparison is not right.
16:04But you agree with me that mexin is a body of work.
16:09Look at the structuring of mexin in our countries.
16:13When someone is a mexin, look at his path,
16:17look at his path and look at the national commitment
16:20around this structuring.
16:23I think that yes, this body of work which is fashion,
16:27in any case, deserves such a structuring.
16:31So that the fact that it is always taxed
16:35as an informal body of work,
16:38this taxation really rises.
16:43So that everyone who engages in this body of work
16:47has in mind that yes, it is a course
16:50and it must be a course of the fighter.
16:53He should not become a stylist, who wants to,
16:57but who has really had the training.
17:01Because if we talk about this principle,
17:04I think that yes, if our states really change their perception,
17:08their understanding of this body of work
17:10and therefore in relation to its structuring,
17:12indeed the houses and the fashion ateliers
17:15will impose a training method.
17:19And that, I think it will really raise the level
17:23on the disorders that may exist around.
17:26Okay. So in Côte d'Ivoire, I know the house,
17:30the school Tidiane Traoré, Michel Yaki,
17:33there is Karine N.
17:35And do these schools today, do you think,
17:39manage to play a sufficient role of transmission
17:43to these people who come to be trained?
17:48Yes, I would answer by 8.
17:50It is true that it is an 8 that shows that there is insufficiency.
17:54So I think that we must work to really improve this knowledge.
17:59Because one of the dealers a year ago said on a TV set
18:04that it is difficult to see students leaving sewing schools
18:09and not even being able to stitch a pencil skirt, a straight skirt.
18:13And so that was already a pain in the ass.
18:19And so to say that indeed these schools provide the effort,
18:23but there is still work to be done.
18:25We have to improve even more.
18:27And to improve even more, I always go back to state management.
18:31Because you see in other countries,
18:33where we would say that they are very developed,
18:36such as France, there is the French Academy of Couture.
18:40You see, these are things that for me, in any case, we must be inspired by.
18:45Our nations must be inspired to give their best.
18:49And that will allow, because there, indeed,
18:52you see that two years before the departure of a stylist,
18:55well, he is already caught.
18:57Because there is really this visibility around.
19:00And his mentor moves well before the training is over.
19:04So I think there is a lot to do.
19:07But it is also true that a lot is done by these schools,
19:10which are to be saluted.
19:12But there is still work to be done.
19:14Very well. We are in the era of artificial intelligence.
19:17Does NB technology modify, in a way,
19:21the methods of transmission, mentoring and skills?
19:25Well, I would answer by modifying, no.
19:29Modifying, no, because the question of mentoring
19:35is a vision specific to a person.
19:38Even if he uses new technologies to transmit,
19:43it is always his method that he will transmit.
19:47And so, for that, I can at least say that new technologies
19:53really do not impact, not to the point of transforming things.
19:57Very well, very well.
19:59So how to encourage the confirmed creators
20:01to engage more in mentoring?
20:04Really, there you touch on a question
20:06that really makes me emotional.
20:08I will allow myself to say it.
20:10Because it is true that today we have the impression
20:14that all those we have in front of us,
20:16in the same body of work, are competitors.
20:19While it is interesting that the debenture
20:25sees in the one who comes to him,
20:28someone who wants to take his path.
20:31So he must feel at ease,
20:35because in all this, he could have an ideal
20:40that inspires someone.
20:42And for me, there is no more,
20:44there is no more motivating element
20:47in the accompaniment than this.
20:49Because yes, if you hold on to that,
20:52indeed, since your knowledge will not disappear.
20:56Except that you will allow someone to take your path.
21:00To also reach a goal of excellence.
21:04And I think that this is the element
21:08that must really motivate the debentures
21:11in the accompaniment of...
21:13And according to you, Ysouf,
21:15is Motora the key that you put me
21:17African excellence in the face of globalization?
21:20Ah yes, and that must be the case.
21:23Because those who have crossed,
21:28have crossed challenges.
21:31And today, this knowledge must be taught
21:36so as not to see their efforts in the years to come
21:41fall like they did not make an effort.
21:45And for that, yes,
21:47I think they really have to maintain
21:52this spirit of mentoring and mentoring
21:55so that the cap against globalization is really maintained.
21:59Is sustainable fashion and respect for traditions
22:02values transmitted in the case of Motora?
22:05Do you hide it?
22:07I would like to answer yes,
22:09but I wanted you to enlighten me a little.
22:15This parameter that is highlighted,
22:19we will say tradition.
22:21Because you dropped that in your question.
22:23I don't know if you refer to traditional clothing.
22:26Obviously.
22:28Obviously, okay.
22:30So if you refer to, let's say,
22:33to traditional clothing.
22:35Indeed, traditional clothing,
22:37at times, according to certain cultures,
22:40are made with food grains.
22:43So how to work to sustain that?
22:47I tell myself that the spirit already,
22:50which is clothing fashion,
22:52can be sustained.
22:54The method can be sustained.
22:56But a garment that is, for example,
22:58made with for decoration,
23:00the pepper, for example,
23:02you agree with me that
23:04we can't keep it in time.
23:06And so for that,
23:08I would say that the basic method,
23:10so the right cut,
23:12the right finishes,
23:14must be transmitted
23:16so as to sustain them.
23:18And then there are clothes
23:20that even if we want to sustain,
23:22we can't keep
23:24this same model
23:26for a long time.
23:28But if the method is there,
23:30yes, I think we would have worked to sustain.
23:32And so to answer your question,
23:34yes, I think the mentor
23:36still has to sit on his shoulders
23:38so as to transmit well
23:40and to transmit things
23:42that can be sustained.
23:44What message do you convey to your mentors
23:46to allow them to succeed
23:48in what they do?
23:50In any case,
23:52all those who had the chance
23:54to have me as a mentor,
23:56if they are following us,
23:58can confirm
24:00because the first element,
24:02the driving element,
24:04is to unveil this passion
24:06that resides in them for fashion
24:08and above all
24:10not to condition
24:12their evolution in the field of fashion
24:14The financial acquisition
24:16comes to us
24:18because everything we do
24:20attracts people
24:22and when these people come
24:24they buy
24:26and so all those who know me
24:28know that for me,
24:30money goes to the background
24:32because you have to put your knowledge forward
24:34you have to finish what you do well
24:36and then money will come.
24:38One last word
24:40on the importance of the mentor
24:42and the future of African fashion.
24:44Well,
24:46I would say that
24:48personally
24:50I have the chance
24:52to have been
24:54mentored by a mentor
24:56today I have
24:58around me
25:00a mentor
25:02all this gives me
25:04a phase
25:06where I learn
25:08and another phase
25:10where I learn
25:12and that allows me to say this
25:14you really have to believe
25:16in your mentor
25:18when you believe in your mentor
25:20you do nothing
25:22without consulting him
25:24it means that
25:26you don't wait for him
25:28you don't say that he has to do everything for you
25:30because you do research
25:32you go to the coal
25:34by consulting him
25:36so that
25:38his contribution
25:40always pulls us
25:42towards excellence
25:44in this relationship
25:46I think that if it is well understood
25:48well
25:50we can say that
25:52I don't know
25:54I would say the simplest word is God bless you
25:56in any case
25:58thank you
26:00for answering our different questions
26:02it's the end
26:04God bless you
26:06it's us
26:08you have noticed it
26:10we are at the end of this show
26:12thank you to all those who followed us
26:14thank you to the team in charge
26:16and we will meet again next week
26:18God bless you
26:20take care