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00:00will honor the two words I quit John Cena versus Rusev for the United States
00:07championship the way you win you get your opponent to say I quit this is a
00:12rivalry that started all the way back at the Royal Rumble and tonight it's the
00:16final chapter of Rusev versus Cena
00:22I want you to admit that Rusev and Russia is better than Cena in America
00:37Mr. never give up you have been beaten broken and crushed
00:52you want some come get some
00:58I am going to bring the United States championship home where it belongs
01:03John Cena is the United States champion the final chapter between Rusev and John
01:10Cena is an I quit match a perfect match for your country America used to be
01:21country of fighters now they're country of quitters
01:28and you you showed your opponent mercy show of respect between two gladiators
01:36and mercy is a sign of weakness I am a machine I show no mercy and the
01:45official trying to break this home
01:49I think Rusev got a bit jealous that Lada was acknowledging the fans here
01:55I promise you this I will expose you to the world and win back my United States
02:03championship this is what I believe in it is a symbol of opportunity everybody's
02:12got a chance there's one man who doesn't have a chance and his name is Rusev yes
02:18this magic payback is brutal it is punishing it will test the man's will
02:23and if you think for one second I'm gonna walk into a match on American soil
02:28defending the United States championship and a man like you is gonna make me say
02:34the words I quit well hell not only you wrong and stupid son but you're gonna
02:39get the beating of a lifetime
02:42I will defend our championship whatever the cost may be and I will never
02:47surrender oh my god it's Rusev
02:56this may be the one move that could get Cena to say I quit
03:01Cena's fading and our final battle you will be crushed all of these people are
03:09gonna hear you say the words I quit right before you pass out you will say I quit
03:24the following is an I quit match for the United States championship the only way
03:35to win is by making your opponent literally say the words I quit
03:43Rusev Udryaz
03:45Rusev Machka
03:53Introducing first, accompanied by the ravishing Russian Lana
03:57now residing in Moscow
03:59weighing in at 138 kilos
04:01he is the recipient of the gold star medal in the hero to the Russian Federation
04:07Rusev
04:13Rusev accompanied by Lana as you heard Deaton say
04:17for this past Thursday night on Smackdown just a really embarrassing
04:21moment came for Lana when she was up in the ring begging for forgiveness for
04:27quote betraying her country with perverse Western customs I think she was
04:32referring to when she danced with Mondango
04:34wait a minute that was so obviously a prepared statement that she was forced to read
04:40it was embarrassing for her I'm sure and in just the same way that she's forced
04:45to walk at least 10 or 20 paces behind Rusev
04:49as a perverse custom
04:51Mondango is so beneath dignity like Lana
04:54I don't think Rusev likes the fact that WWE fans have taken to Lana as of late
04:59oh he hates it
05:02can't stand it
05:04actually I think it's the other way around Lana has taken to WWE fans
05:08Rusev's final opportunity at the United States title here tonight
05:15at least as John Cena holds him
05:24accento publico
05:28I just can't imagine him ever saying the words I can't
05:32can you?
05:34no I can't but somebody has to
05:36can you imagine Cena saying them?
05:38no I can't I can't imagine either one of them saying it
05:41that's what I've been looking forward to this match
05:54good night guys
06:12Mr. Coleman
06:14from West Newbury, Massachusetts
06:17weighing in at 251 pounds
06:20he is the new United States Champion
06:25John Cena
06:30the champ is here
06:41John Cena fired up tonight
06:43he understands how much this match means to him
06:46in the experience category you've got to give the edge to Cena
06:49he's been involved in a number of I Quit matches in his career
06:52including a very famous one
06:54against the man sitting to my right JBL
06:56John you know what it's like to be in an I Quit match with John Cena
07:00and how difficult it is to put this man away
07:02and make him utter those two words
07:04I was at the absolute top of my game
07:06at the peak of my career and I couldn't make John Cena quit
07:08I couldn't believe how far he could dig down
07:11to come back in a match
07:13Rusev is going to find that out
07:15but either John Cena or Rusev
07:19will say I quit before we're done
07:25United States Championship
07:27John Cena said the title means sportsmanship
07:30and opportunity to him
07:32it's what he believes in
07:34it's given him quote
07:36renewed passion and purpose
07:39he calls the title the trophy of the greatest country on earth
07:43and he's not going to give in tonight
07:45and allow Rusev to take it away
07:49if he doesn't lose the title in this match
07:51he's bound to lose it soon
07:53because every single week John Cena defends it
07:55yeah in a United States Championship Open Challenge
07:58something's got to give
08:02we ask you to use the hashtag
08:04Big Fight Feel
08:08this is awesome
08:10deafening
08:13Big Fight Feel
08:17Big Fight Feel
08:25John Cena
08:27half of these people already hate you
08:37do them all a favor
08:39swallow your American pride
08:41and say the words I quit now
08:43and I will spare the pain
08:51I don't think that's going to happen
09:05I like this
09:07you see the referee the official
09:09the microphone
09:13it's going to be close to one of these superstars mouth
09:15when they utter those words
09:17here goes
09:34oh and John Cena
09:36here's your answer
09:38remember there are no pinfall
09:40submissions, count out, disqualifications
09:42none of that
09:44you've got to get your opponent out of the words I quit
09:46now we want you at home to actually use the words I quit
09:48hashtag I quit on social media
09:50to talk about this matchup
09:52guys that kick
09:54that big kick to the ribs of John Cena
09:56got Cena hurt early
10:03uh oh, the slotted chin
10:05has got Rusev beside himself
10:08Rusev
10:28the problem here is that Rusev is allowing that
10:30to take his attention away from the match
10:32and he had John Cena down in the middle of the ring
10:34for a little bit of time there
10:36to take advantage
10:40and now Cena able to capitalize
10:42and regain himself
10:52John Cena won the United States Championship
10:54at WrestleMania at the end of March
10:56from Rusev
11:00he defended against Rusev
11:02Rusev
11:04he's defending so successfully again tonight
11:14Rusev is opening up now on John Cena
11:18vicious assault on Rusev
11:20it is thunderous
11:22here in Baltimore
11:24yes it is
11:26incredible atmosphere
11:28John Cena brings out
11:30John Cena brings out the best in everybody, his opponents, the WWE universe, everybody.
11:40Everyone has an opinion on John Cena.
11:42And Cena didn't even dignify that first question with an answer.
11:45Get that microphone out of my face.
11:47Let's go.
11:48Okay, there's no doubt, Rusev's in there one of the toughest men in WWE history.
11:5315 time world champion.
11:55Cena's been in every conceivable match over his career.
12:01Whatever major superstar.
12:05Wow.
12:06Look at that, what a drop kick.
12:09But again, under I Quit rules, it actually favored Rusev.
12:16I want to quit.
12:18No.
12:22No.
12:24This time John has actually answered.
12:27That was a pretty impressive drop kick from this big Russian.
12:30300 pounder.
12:32Very agile.
12:33But again.
12:34He really is the super athlete.
12:36Guys, I don't know if you can hear.
12:37I want to quit.
12:41That is Lana, the clapping that you hear when Rusev delivers those drop kicks.
12:46Lana's actually put a smile on her face and clapping for Rusev here.
12:52And Cena with a clothesline buys himself some time.
12:57And again, you hear the we want Lana chants.
13:00But Lana remains stoic and right side.
13:04Let's go back and look at the first drop kick here from Rusev.
13:08Whoa.
13:10Impressive.
13:13Delivered another one after that.
13:18And it's going to take more than a heel kick.
13:21It's going to take more than drop kicks to make John Cena say,
13:24I quit.
13:25Want to JBL?
13:26That spinning heel kick by Rusev.
13:28But unfortunately for John Cena.
13:31Again, guys.
13:44Rusev better get his mind on Cena here.
13:46Stop worrying about Lana.
13:53I don't think he's so much worried about Lana as he is the chance of the
13:56WWE Universe canning for Lana.
14:00He's also worried about how much Lana lacks the chance.
14:21Now just insulting Cena and the WWE fans here in Baltimore.
14:28That's got to be humiliating for John.
14:30Bloating.
14:32You haven't won anything yet, Rusev.
14:38This match is far from over.
14:42And Cena back to his feet.
14:45John looking to rally.
14:49Shoulder tackle by Cena.
14:50And there's another one.
14:53And John Cena has got Rusev right where he wants him.
14:56How about a USA five knuckle shuffle?
14:58Oh, yeah.
15:01First of all, you can't see me, but you're going to see this fist.
15:05Oh.
15:07Something about your Russian.
15:09Cena looking for the AA.
15:10Whoa, whoa, whoa.
15:11We may have him here.
15:12Nope.
15:14Oh, caught.
15:17That fall away slam by Rusev and Cena landing awkwardly.
15:27Once again, it puts a smile on the face of Lana.
15:30Do you want to quit?
15:37Rusev getting a bit frustrated, but come on.
15:39He knows it's going to take a lot more than that to make Cena say I quit.
15:42Yeah, but unfortunately for John, Rusev has a lot more than that.
15:47Watch out.
15:50Cena driven shoulder first into the stairs.
15:55Do you want to quit?
15:57No.
15:59No.
16:01No.
16:03No.
16:05No.
16:07He said no.
16:09Do you want to quit?
16:11No.
16:13No.
16:16Pretty emphatic.
16:17Rusev says no.
16:30Rusev plants down.
16:35Your guess is as good as mine, but we all know that Rusev is going to stop
16:39at absolutely nothing to make John Cena utter those words, I quit.
16:47As you mentioned, Michael, there's no rules, no disqualifications.
16:52Oh, boy.
16:54Everything's at your disposal.
16:57The only thing that stops you is your own imagination.
17:02Before those steel steps.
17:08John's shoulder is injured.
17:12Ask him.
17:13Ask him.
17:14No, he's going there.
17:15Do you want to quit?
17:16No.
17:17He said no.
17:22Oh, and again, this time back first.
17:25Absolutely no give.
17:27Did you hear that splat?
17:29Do you want to quit?
17:31No.
17:32No.
17:33No.
17:40Oh, no.
17:42I don't care, guys.
17:44I think you break John Cena's back and he's not going to say I quit.
17:48Tell them.
17:49Tell them.
17:50Tell them.
17:51Tell them.
17:52Tell them.
17:53Tell them.
17:54Tell them.
17:55Tell them.
17:56Tell them.
17:57Tell them.
17:58Tell them.
17:59Tell them.
18:00Tell them.
18:01Tell them.
18:02Tell them.
18:03Tell them.
18:04Tell them.
18:05Tell them.
18:06Tell them.
18:07Tell them.
18:08Tell them.
18:09Tell them.
18:10Tell them.
18:11Tell them.
18:12Tell them.
18:13Tell them.
18:14Tell them.
18:15Tell them.
18:16Tell them.
18:17Tell them.
18:18Tell them.
18:19Tell them.
18:20Tell them.
18:21Tell them.
18:22Tell them.
18:23Tell them.
18:24Uh-oh.
18:25Uh-oh.
18:26Uh-oh.
18:27Oh, no.
18:28This isn't good.
18:29Somebody is going to get hurt.
18:30Hey, hey, hey.
18:31Cena able to counter the backdrop.
18:32Cena.
18:33Cena.
18:34Cena.
18:35Cena.
18:36Cena.
18:37Cena.
18:38High drama at WWE Payback.
18:40Who will utter the words, I quit.
18:42For the United States of America, the world.
18:44quit for the United States Championship up for grabs
18:53Rusev may be pounded in the same Rusev catching Cena
19:00steps do you want to quit
19:08no
19:15he said no Rusev gotta be thinking what's it gonna take to make John Cena
19:23look at this side slam
19:25laying it right on the steel
19:27do you want to quit
19:31Rusev
19:33no
19:35Rusev crush
19:37oh that hurt
19:39I'm not kidding
19:41Cena A.A.
19:43A.A.
19:45Rusev
19:47Rusev
19:49on the steel
19:53that had to feel like lightning going up and down his spine
19:55do you want to quit
20:03he can't talk
20:05Rusev do you want to quit
20:07Rusev can't speak
20:09completely out of wind
20:11that's the first time in this matchup that Rusev's been asked the question
20:21Rusev couldn't answer had no wind in his lungs
20:23oh John Cena and Rusev rolling out of the way
20:27Rusev sees that Cena's about to
20:29oh my goodness oh my goodness Cena with the steps up high
20:31what
20:33look out look out
20:35Rusev
20:37just avoiding disaster
20:39oh
20:45oh look out
20:47and now Cena
20:49Rusev off the post
20:51Rusev off the steel post
20:53he may quit
20:55man
20:57man
21:03you don't give up
21:05I'm going to put you through this wall right now
21:07you understand me
21:11ask him
21:13do you want to quit
21:17I
21:19oh John look out
21:21no
21:23rolling out
21:25oh Cena warned him
21:27John Cena warned Rusev
21:29ask him
21:31where's Lana
21:35man
21:41that was not a threat
21:43that was a promise
21:45he said I'm going to put you through this wall
21:47and John Cena him sure did
21:51do you want to quit
21:53give it up man
22:01either refused to answer or couldn't answer
22:03again
22:05now what's John Cena going to do
22:09well Rusev has
22:11John Cena has a very vivid imagination
22:13Cena's made his way out of the
22:15out of the floor here in the WWE
22:17universe
22:19one of those equipment cases
22:21oh tell him what you're going to
22:23find in that technical area out there
22:25oh
22:27no wow
22:29Cena just found
22:31a Russian foot
22:33right in the mush
22:35do you want to quit
22:41no
22:43watch this
22:45oh
22:49John ran right into that face
22:51first
22:55Rusev has control of that
22:57Rusev
23:01Rusev and Cena
23:03continue to fight out there in the technical area here
23:13that's dangerous look at
23:19the fight doesn't stop
23:21until one of these guys say quit
23:23they're on a concrete floor now
23:25Cena was going for the
23:27AA and Rusev able to
23:29counter, oh my god
23:31Cena
23:35and now Cena
23:37looking for the AA
23:39Rusev up top, Rusev able to counter Cena
23:41with a right hand of his own
23:43watch it
23:55Cena
24:03I don't know
24:05Universe One's tables
24:07USA USA USA USA
24:09USA
24:11USA
24:13watch the wires
24:15those are electrical wires
24:17some monetary has, isn't it
24:19oh man
24:21Oh, look at this.
24:25Do you want to quit?
24:26Oh!
24:31Man!
24:34Oh.
24:35The match continues for the United States Championship.
24:39This may continue for a long, long time.
24:42Wow.
24:43Cena using everything at his disposal.
24:49Ask him.
24:50Do you want to quit?
25:08Oh!
25:09Ask him.
25:10I'm going to put that in my spare folder.
25:12Come on, Cena!
25:13Take it off of him.
25:14Take it off.
25:15Oh.
25:17Look at him downloading some pain into the back of Rusev.
25:28Rusev hiding.
25:30Do you blame him?
25:31No.
25:36He's going to go crawl under the nearest rock.
25:41Oh!
25:43Oh, can't keep him up there.
25:44Oh!
25:45Oh, no, no, no, no, no, no, no, no, no, no, no.
25:47Oh, man.
25:48Oh.
25:50Oh.
25:56Do you want to quit?
26:02No.
26:06Man, these two athletes have already absorbed so much punishment.
26:10Look at Rusev.
26:11He's going crazy now.
26:12This match won a number of times.
26:14He is beside himself.
26:16He isn't looking for anything to hit.
26:18He's looking for something.
26:26That's Paro over there.
26:28The Paro techniques we have.
26:43Rusev may have just figured something out.
26:57He got bad intentions.
26:59We're kidding, but what are his intentions?
27:01What did Rusev have?
27:03What did he just figure out?
27:04I don't know.
27:07This is a big kick. John Cena.
27:09Cena's got Rusev up top.
27:10Cena with the air!
27:24Rusev could have burns all over him.
27:32Cena can't believe what happened.
27:35What did happen?
27:37He may have to stop this match.
27:39Now.
27:42It's just...
27:43A.A. into Arnold.
27:47As you say, that Paro technique back there.
27:49About half of him went off.
27:52Look at Lana's reaction.
27:54No!
28:06He said no?
28:08Do you want to quit?
28:18No.
28:20Oh my goodness.
28:21Neither one of these men, just filled with pride,
28:24are going to utter those words.
28:31We just witnessed Rusev almost get blown to smithereens,
28:34and he still won't quit.
28:41Now what?
28:43Rusev trying to crawl away, but look at Cena.
28:46Cena with one of those old school barricades kick.
28:50Yeah.
28:53There you go. Go old school.
28:59Do you want to quit?
29:04No.
29:05No.
29:06No.
29:08No.
29:09No.
29:10No.
29:11No.
29:12Cena let Rusev know what would happen to him.
29:15Here he comes.
29:16And here it was.
29:32You know what?
29:33Cena not showing any mercy here, but he can't afford to.
29:38Do you want to quit?
29:42No.
29:47No.
29:48No.
29:49No.
29:50No.
29:52No!
29:54Oh, what's that?
29:56Rusev has the power to save himself here.
29:59All he's got to do is say he quits.
30:06Wait a minute!
30:08Oh!
30:10Oh!
30:18Do you want to quit?
30:25Hell no.
30:27We said all along we couldn't imagine either one of these warriors quitting.
30:31Nice.
30:32He just was driven to that, as you call it, old school steel barrier.
30:38Watch this.
30:40Watch the bit.
30:41Look at it.
30:42Oh!
30:44Look at the barricade just bent.
30:46Look at how it's bent.
30:47It just buckled.
30:52WWE Universe champ, this is awesome.
30:55It's unbelievable.
30:56It is awesome to watch.
30:58Yeah.
30:59I'm glad I'm not involved in it.
31:01Because these guys are beating the living hell out of each other.
31:04Yeah, which one of these men are going to say the words,
31:06I quit for the United States Championship?
31:08They both have had their opportunity, Michael.
31:10I can't see the one.
31:12Oh, boy.
31:14Rusev is almost physically spent.
31:17And I think you can say the same for John Cena.
31:19I think Rusev is getting a second wind here.
31:21He's ready to crush!
31:23Oh, man!
31:25As you may be seeing.
31:26I had to be careful of the destruction of John Cena here.
31:29Rusev going for the accolade.
31:30No!
31:31No!
31:32This is the accolade.
31:34Will Cena say, I quit?
31:36In the devastating accolade.
31:38Cena is the only man who's gotten out of the accolade.
31:42But I don't think he can do it tonight.
31:47John Cena is the only man who's gotten out of the accolade.
31:50I don't think he can do it tonight.
31:54Maybe I'm wrong.
31:55Cena trying to power his way up with a 300-pounder on his back.
31:59Incredible display of strength by John Cena.
32:02Look at this!
32:04But Rusev still got it locked in.
32:06Rusev still has not let go of the accolade.
32:09And John is fading.
32:11Cena had that one rally point there.
32:14He's about to collapse.
32:16No, wait, wait, wait.
32:17And a second one.
32:21Having little or no effect on Rusev.
32:24Rusev has it locked in.
32:27And Cena's fading.
32:28I don't think Cena can break it.
32:30No, not at all.
32:31I think that's it.
32:32That was Cena's last gasp.
32:35Will Cena utter the words, I quit?
32:37What if we've seen this before?
32:39What if John passes out?
32:43Big match, John.
32:44The streak may have run out on him.
32:46His luck may have run out.
32:48He might have failed his match.
32:55He can't talk.
32:57King, I think you're right.
32:59I think Cena's out.
33:01Cena's out.
33:03Wait a minute, that's not a finish to the match.
33:08Cena couldn't say, I quit.
33:09No, Rusev, this is not over.
33:10But it doesn't matter whether he could or couldn't.
33:12Cena has to end the match.
33:14Right, you have to.
33:15Cena has to.
33:16Wait a minute, wait a minute.
33:17Rusev thinks that he's won.
33:19You count to 100, it doesn't matter.
33:21The way you win is for your competitor to say, I quit.
33:25That's what the official's explaining to him.
33:35Honestly, both these guys are right.
33:38The official's saying he's got to say, I quit.
33:40But Rusev's saying, he's out.
33:43He is out.
33:44It doesn't matter.
33:47Well, I mean.
33:49Wait a minute.
33:50This is legal too.
33:51He's exposing himself.
33:52What's he going to do?
33:53Cena's unconscious.
33:58The referee does have the power to stop this match.
34:05What in the world is he doing?
34:08What is Rusev doing?
34:17He could stop this.
34:19No, he can't stop it.
34:20He can't stop it, John.
34:21It's an I quit match.
34:22He's got to say, I quit.
34:24The referee always has the ability, due to injury, to stop a match.
34:27He's not going to stop this one.
34:28Not with these two proud men.
34:29That's my point.
34:30He's showing a lot of leeway here.
34:31Watch out, guys.
34:37I can't declare a victor, but you can stop the match.
34:39Look at this.
34:41He's trying to revive.
34:42He's reviving John Cena.
34:47Cena is now awake.
34:50And Rusev's got the top rope in his hand that he just...
34:54The rope, the metal turnbuckle.
35:05Watch out.
35:06Hey, Cena.
35:08STF with the top rope.
35:11Listen to this place.
35:12Oh, my God.
35:13Listen to this place.
35:14Listen to this place.
35:16STF with the rope.
35:18He'll break his nose.
35:20Big match.
35:21John has done it again.
35:22Listen, listen.
35:23I think John has found another way in.
35:24Do you want to quit?
35:45He's going to break your leg, Rusev.
35:46He quits.
35:48He quits.
35:50He quits.
35:52John Cena retains the title.
36:00Here is your winner by submission,
36:03and still the United States champion,
36:08John Cena.
36:12King Rusev was screaming something.
36:15I would assume it's in Bulgarian,
36:18his native tongue.
36:20Whatever it was, Lana jumped in the ring
36:22and said, he says, I quit.
36:23He says, I quit.
36:25Well, my Kyoto don't speak Bulgarian.
36:27Lana had to translate.
36:32John Cena showing the battle scars
36:35of a brutal, vicious, I quit match.
36:40And the stars and stripes fly in Baltimore.
36:43Wait a minute.
36:44Is that official?
36:45Lana saying I quit?
36:47Again, John, we can only assume.
36:50I would say that's just like your corner man
36:52throwing in a towel.
36:53Right.
36:54And Rusev was saying something in Bulgarian.
36:56This is a championship match.
36:57You can't make an assumption.
37:02Can we go back and see if we can listen
37:04to what Rusev is saying
37:06and see if we can ascertain anything here?
37:08Listen.
37:32I mean, I assume that Rusev was saying
37:35I quit Bulgarian.
37:36I mean, that's what I assume anyway.
37:39Whatever he was saying, Lana was so concerned
37:42for Rusev that she spoke the words
37:46and said that he quit.
37:47Well, I guess there's no other reason
37:49Lana be stopping the match.
37:50But you gotta wonder, is that legal?
37:53John Cena still the United States champion
37:55as we check in with the Payback Kickoff panel
37:58and our own Renee Young.