Beyond Meat is raising the stakes with a new whole-muscle steak alternative to attract health-conscious consumers.
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00:00Beyond Meat is raising the stakes with a new whole muscle steak alternative to attract health-conscious consumers.
00:09Shifting from fast food partnerships, the company will now collaborate with health-focused restaurants
00:15and simplify its ingredient lists to address concerns about processing.
00:20This new approach is part of a broader turnaround plan, including cost-cutting and a focus on plant-based diet benefits.
00:27Despite these efforts, Beyond Meat faces challenges with declining sales and diminished market value.