Khaleej Times

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Transcript
00:00We sought inspiration from the ocean, and where tranquility reigns, lies the pearl.
00:16Our history as pearl traders gave us the opportunity to travel and become immersed in diverse cultures,
00:22environments, and sources of inspiration.
00:52When I first came to Bahrain in 1952, I opened the first jewellery shop.
01:01It was one of the first jewellery shops and watches at that time.
01:08Then my brother Jihad and I came and started working in 1977.
01:14We opened the first shop on Tajjar Street.
01:18Then we opened another shop in Dubai and in Saudi Arabia.
01:24And we have continued to this day.
01:29At Al Zayn, everything starts from the inspiration.
01:33And us as a family get inspired from our rich Arabian heritage, Arabian geometry, and nature here in the Middle East.
01:45After that, the intensive research process begins.
01:49And that leads to a creative brief, which is then translated and presented to our design house,
01:57who start sketching with pen and paper.
02:01The Arab Deco collection is unique to Al Zayn.
02:04It's a beautiful fusion of the Art Deco era and Arabesque patterns,
02:09inspired by the sleek Art Deco style and the rich geometry of Arabian architecture.
02:16Each piece is a testament to the fusion of East and West.
02:24The Golden Age of Islam came into full bloom.
02:27Arabesque, one of the aspects of Islamic art, was widely used as a form of decoration.
02:34The way in which these forms are being formatted, from the first dot that touches the paper to the complete circle that it forms,
02:41and all the other shapes that fit within it, is based upon the Islamic view of creation.
02:48We take pride in the fact that everything is done in-house, from jewelry design to manufacturing.
02:53At every step and stage of the design process, our designs are presented to our creative committee,
02:59who consists of our creative team and family members.
03:04And we're very strict to have this process followed,
03:07so that the blood and the inspiration from the family is carried through in the design process.
03:18Our journey has taken us from pearl traders to renowned jewelry designers, manufacturers and retailers.
03:28From our humble beginnings, our family has been disrupting the approach of jewelry making in the region.
03:34From how we work with pearls to the creation of our unique 21-carat hue, which took years to perfect,
03:41we continue to be committed to pushing boundaries in design, innovation and manufacturing within our shores and beyond.
03:51From the spark of an initial idea, to the creation of a stunning final product,
03:57our entire in-house operations continue to honor its rich heritage,
04:02while embracing contemporary techniques and trends.
04:07From this small thing, a person can create an idea, create something beautiful.
04:15No matter how small it is, there is beauty and creativity.
04:22And a person can create from this small thing and make something very, very beautiful.
04:29Today, everything is made in-house.
04:33This is a return to the children, who put their hands in mine and their mothers' hands in mine,
04:42and worked on this thing so that we can develop it.
04:47In a world that increasingly values individualism,
04:51we believe that humanity is a place of opportunity and opportunity is a place of opportunity.
04:58We believe that humanity's true beauty and strength lies in celebrating our shared path,
05:04collective present and interconnected future.
05:28www.microsoft.com
05:30www.microsoft.com

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