Travis and Jason Kelce have signed a $100 million podcast deal for their podcast “New Heights.”
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00:00Travis and Jason Kelce have signed a three-year deal with Amazon's Wondery for their podcast,
00:04New Heights. The arrangement, which goes into effect this month, allows Wondery to sell ads
00:08on the show's video and audio feeds and distribute it globally. The deal is worth over $100 million,
00:13according to a person familiar with the arrangement who wasn't authorized to speak about it publicly.
00:18The Kelce brothers said in a statement that they are going to create some groundbreaking moments
00:21together through this partnership. New Heights launched in 2022 as an outlet for the brothers
00:25to analyze football and the culture surrounding the sport. Listenership took off after Travis
00:30started dating Taylor Swift the following year, with Swift's first appearance at a Kansas City
00:34Chiefs game leading to a 50% increase in viewership for the show.