Travis Kelce’s $100 million Amazon podcast deal is worth more than his football contract

Travis and Jason Kelce have signed a $100 million podcast deal for their podcast “New Heights.”

Transcript

00:00Travis and Jason Kelce have signed a three-year deal with Amazon's Wondery for their podcast,

00:04New Heights. The arrangement, which goes into effect this month, allows Wondery to sell ads

00:08on the show's video and audio feeds and distribute it globally. The deal is worth over $100 million,

00:13according to a person familiar with the arrangement who wasn't authorized to speak about it publicly.

00:18The Kelce brothers said in a statement that they are going to create some groundbreaking moments

00:21together through this partnership. New Heights launched in 2022 as an outlet for the brothers

00:25to analyze football and the culture surrounding the sport. Listenership took off after Travis

00:30started dating Taylor Swift the following year, with Swift's first appearance at a Kansas City

00:34Chiefs game leading to a 50% increase in viewership for the show.