"Stellantis Spotlight" is a weekly recap of some of the major stories at Stellantis. The top stories for the week ending July 12, 2024, include a new marketing campaign from Ram brand and the opening of a state-of-the-art parts facility for Mopar.
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MotorTranscript
00:00This week, we're chasing storms!
00:06The Ram brand and actor Glenn Powell are battling Mother Nature
00:10in a new advertising campaign for the highly-anticipated summer blockbuster,
00:13Twisters.
00:15The brand's new spot, Answer Your Calling, features Powell's character Tyler Owens
00:20navigating one of nature's fiercest storms in his trusted Ram truck,
00:24showing off the highly-capable new 2025 lineup.
00:27You can head over to the Ram brand's YouTube channel to see the new commercial.
00:31Check out the movie in theaters around the world starting July 17
00:34and in the U.S. starting July 19.
00:38Stellantis and Archer Aviation, Inc. have bolstered their partnership once again,
00:42with the company's recent investment of an additional $55 million
00:46in the electric vertical takeoff and landing aircraft company.
00:50Archer achieved a significant milestone last month with its successful transition flight test
00:55and construction nears completion on its high-volume manufacturing facility
00:59in Covington, Georgia, which is on track to be completed later this year.
01:03And finally, the new Mopar Parts Distribution Center in Brampton, Ontario, Canada,
01:08is open for business.
01:10A ribbon-cutting this week celebrated the opening of the 513,000-square-foot facility
01:15that houses nearly 55,000 parts.
01:18The new PDC is the first Stellantis facility in North America
01:22to incorporate the innovative AutoStore technology.
01:26The system uses 27 robots equipped with advanced picking functions
01:30to navigate tracks to quickly retrieve parts and deliver them directly to production stations
01:35where PDC employees pack and process the final shipments.
01:39The new technology will help efficiently ship up to an estimated 2 million orders annually.
01:45Those are this week's top stories on Stellantis Spotlight.
01:48Reporting for Stellantis Digital Media, I'm Peter Spezia.
01:52Stellantis Digital Media
01:54www.stellantis.co.uk