Behind the scenes - Adidas reveals Official Match Ball for Euro 2024 final
The new FUSSBALLLIEBE FINALE Official Match Ball has exciting features - including Connected Ball technology
Category
🥇
SportsTranscript
00:00You know, holding the trophy is the winning title and then this is actually the best expression.
00:22So we took the silverware from the trophy and applied this on the ball, so we have a silver base.
00:40The technology is actually quite straightforward. It's like an iPhone sensor or what you would expect in a car that measures movement.
00:47So anything that moves the ball, anything, a slight touch is being registered and that data is being transmitted to the International Broadcast Centre and there for VAR it's available.
00:57So for their work it's an extra stream of data.