• 4 months ago
Hispano Suiza Carmen Sagrera - Speech given by Sergio Martinez Campos, CEO at Hispano Suiza
Transcript
00:00A very good evening to you all. Welcome. It's a huge pleasure to have you all here, seeing so many people, so many
00:07moments we've shared. It's truly moving.
00:09I might struggle to express myself today, but this is just a very important time.
00:15And of course, it's a real pleasure to be here with the Suke Mateo family, friends, clients,
00:21ambassadors, and our team, a team that has made all of this possible for you all.
00:29We hope that this is a very special moment for you. Thanks for joining us
00:34on such a special night for Hispano-Suiza.
00:39Thank you very much, Sergio.
00:43We have seen
00:44two incredible vehicles, the Carmen and the Carmen Bologna.
00:49And how would you define this moment for the Carmen Sagrera? You've just said it's incredible.
00:54Well, the Sagrera is
00:57incredible. Today, we'll be talking about it.
01:01It truly demonstrates our aims,
01:05our aim to constantly evolve.
01:10It lays the groundwork
01:12for Hispano-Suiza's future designs in terms of both the body and the new interiors you'll see today.
01:19It redefines the gentleman driver concept for
01:24electric hypercars
01:27and what we're doing is also tied to our history.
01:33The Carmen Sagrera, the Bologna, and the Carmen come together today,
01:40pulling together the entire range that came about on December 6th, 2019.
01:46I remember in Geneva we were celebrating that, but today
01:50we're just a few minutes away from celebrating the
01:53120th anniversary of Hispano-Suiza. Tell us about this moment.
01:58This is a truly pivotal,
02:02incredible moment. To use a racing metaphor, we could say that it's the year of
02:09acceleration. Everyone here loves cars and there's nothing like the thrill of acceleration.
02:13Well, this is our moment. Today, Hispano-Suiza is a unique,
02:19ambitious project with a crystal-clear vision for our future.
02:24Our aims for 2024 include three key aims,
02:29finishing the Carmen hypercars line,
02:33capturing key markets, and of course,
02:38to continue celebrating our legacy.
02:41Few brands, as you know,
02:44have a history as
02:46rich as ours here, as we celebrate 120 years of Hispano-Suiza.
02:50So, we are
02:52incredibly proud of everything we have achieved in the last five years since we launched this brand. And none of this would have been possible
03:00without the passion, trust, and commitment of our President Miguel Zucker and his entire family.
03:08Tonight, President,
03:10it's for you. Thank you.
03:13A round of applause.
03:16We often talk about the legacy of this brand. We saw this at the beginning of this evening
03:25with these incredible vehicles rolling by. And now, I'd like to hear what's next for the brand.
03:33The next quarter is filled with emotions and excitement and
03:39excitement about the future. We'll continue to roll out our so-called two-year plan.
03:44We'll continue to roll out our so-called two-pronged business strategy,
03:49where we're especially entering the U.S. and European markets, although we'll also be present elsewhere.
03:56And I'd also like to thank our dealers, but I don't really like that word. For us, you are our
04:03ambassadors, our eyes, our souls, helping us to expand
04:06this brand through the red thread that connects us all today.
04:12So thank you all for coming from the United States, Austria, Germany, Mexico,
04:17from all across the globe, Hong Kong. It's a true honor for us to have you here today.
04:24We can also announce that this quarter, we will be celebrating our European EIVA approval.
04:32We're the first Spanish brand to get this approval for an all-electric hypercar in Europe,
04:40and this is a truly monumental feat. And we will continue to up-level our brand experience.
04:49You all saw the experience in Peralada, in MontmelĂł, and today, it's my pleasure to announce that
04:55we've signed an agreement with the Formula One track, the Circuita Catalunya racetrack in Catalonia,
05:02thanks to the director, Josep LluĂ­s Santamaria. Thank you for your efforts.
05:07We've signed an agreement, thank you, where we'll have an exclusive luxury suite for Hispano-Suiza
05:15in the hospitality area, and we invite you to join us there, where we'll continue to up-level our brand experience.
05:23Not only with this, but also with our new collection from our online boutique and many more things to come.
05:32Stay tuned for details. In short, today, Hispano-Suiza has established a powerful foundation.
05:39After five years, we're all here today to continue to shape the future,
05:44and we're ready to continue becoming a global leader in the world of fully electric luxury hypercars.

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