• 6 months ago
Who Runs The World? Taylor Swift And Beyoncé are now worth $2 billion combined. The self-made women continue to break their own records and write “The Manuscript” for success.

Read the full story on Forbes: https://www.forbes.com/sites/justinconklin/2024/06/06/who-runs-the-world-taylor-swift-and-beyonce-are-now-worth-2-billion-combined/

Subscribe to FORBES: https://www.youtube.com/user/Forbes?sub_confirmation=1

Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking news, groundbreaking in-depth reported stories, daily digests and more. Plus, members get a front-row seat at members-only events with leading thinkers and doers, access to premium video that can help you get ahead, an ad-light experience, early access to select products including NFT drops and more:

https://account.forbes.com/membership/?utm_source=youtube&utm_medium=display&utm_campaign=growth_non-sub_paid_subscribe_ytdescript

Stay Connected
Forbes newsletters: https://newsletters.editorial.forbes.com
Forbes on Facebook: http://fb.com/forbes
Forbes Video on Twitter: http://www.twitter.com/forbes
Forbes Video on Instagram: http://instagram.com/forbes
More From Forbes: http://forbes.com

Forbes covers the intersection of entrepreneurship, wealth, technology, business and lifestyle with a focus on people and success.

Category

🎵
Music
Transcript
00:00Today on Forbes, Taylor Swift and Beyonce are now worth $2 billion combined.
00:08On one track off her new double album, The Tortured Poets Department, Taylor Swift sings
00:13quote, lights, camera, and smile.
00:17She certainly has plenty to smile about, as does fellow pop star, Beyonce.
00:23This past year has been phenomenal for both superstars, with hugely popular tours, super
00:28successful movies based on those tours, and new albums to boot.
00:33Those factors lifted their net worths and raised their ranks on Forbes' recently released
00:38list of America's richest self-made women.
00:41The two women have long friendship, supporting each other's successes over the years.
00:46In 2021, Beyonce sent Swift a bouquet to celebrate her win of Album of the Year for Folklore
00:52at the 63rd Annual Grammy Awards.
00:55Most recently, each of them attended the premieres for the films of their record-breaking tours.
01:01Swift is now worth an estimated $1.3 billion, up from $1.1 billion in October and $740 million
01:09on the 2023 self-made women list.
01:12The boost last fall came as a result of the first leg of her Eras tour, which added an
01:17estimated $300 million to her fortune.
01:20The $200 million jump in her fortune since October came thanks to the increased value
01:25of her catalog, now worth an estimated $600 million, plus royalties earned from all the
01:31play her songs get, in addition to an estimated $55 million in her earnings from the film
01:35version of the Eras tour, which was released in mid-October.
01:40Swift now ranks No. 24 on the 100-person strong self-made women list, up from No. 34 a year ago.
01:48The Chanteuse continues to dazzle crowds with all-new costumes and choreography on
01:52her Eras tour as it moves through Europe, with new music from the double album The Tortured
01:56Poets Department, released in April.
01:59The 31-track album broke multiple records, including ones she'd previously set.
02:04It reached 1 billion streams within five days of its release and claimed the top 14 spots
02:09on the Billboard Hot 100, prompting a celebratory billboard in Times Square.
02:15Beyoncé, meanwhile, wrapped up her five-month, 17-country Renaissance World Tour last October
02:21with an estimated $100 million in earnings for her.
02:25In December, she released the film Renaissance, a film by Beyoncé, which documented the creation
02:30and execution of the Renaissance World Tour.
02:33It pulled in nearly $44 million at the box office.
02:37Then in March, she released her first country album, Cowboy Carter, which incorporated and
02:41sampled musical powerhouses both past and present, including Chuck Berry, Stevie Wonder,
02:47Dolly Parton, and Willie Nelson.
02:49Cowboy Carter received over 300 million streams in its first full week of release and broke
02:54Spotify's record at the time, which Swift then broke the following month.
02:58Together, these milestones helped Beyoncé boost her fortune by $220 million since last
03:04year to an estimated $760 million and moved her up three notches from a year ago on the
03:10self-made list to No. 45.
03:13Queen B still has more in store.
03:16In February, she launched her own high-end and pricey haircare line, Sacred.
03:21It's too soon to have made a difference in her fortune, but we'll of course revisit that
03:25next year.
03:26And Beyoncé will share the silver screen with her daughter Blue Ivy in Mufasa, the
03:30Lion King, a prequel set to hit theaters in late December.
03:35When it comes to streaming and digital, the world remains enamored with both Beyoncé
03:39and Swift in a landscape where some celebrities are losing their digital goodwill.
03:44Swift saw a 9% increase in Instagram followers to 283 million, while the Beehive grew 3%
03:50on the platform to 318 million followers.
03:54Beyoncé has also nearly doubled her monthly listeners on Spotify to 65.4 million, while
04:00Swift has claimed the title of No. 1 streamed artist on the platform with 112.9 million
04:05listeners.
04:07When it comes to awards, Swift added two Grammys to her mantle this year, bringing
04:11her total to 14.
04:13She's the only artist in Grammy history to win Album of the Year four times.
04:17But Beyoncé continues her reign as Queen of the Grammys, retaining her crown as the
04:21most awarded artist in Grammy history with 32 awards.
04:27For full coverage, check out Justin Conklin's piece on Forbes.com.
04:32This is Kieran Meadows from Forbes.
04:34Thanks for tuning in.

Recommended