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00:00The Minnesota Vikings and Justin Jefferson have agreed to a contract extension to the
00:08tune of a four-year deal worth $140 million.
00:14Justin Jefferson becomes the highest-paid wide receiver in the history of the National
00:19Football League.
00:20In fact, Justin Jefferson becomes the highest-paid non-quarterback in the history of the National
00:26Football League at an average annual value of $35 million, with a 110-mil guarantee.
00:36Donny, we discussed this last week about where the wide receiver market was trending in the
00:42National Football League, and you and I said something very similar.
00:46When you look at Justin Jefferson, Jamar Chase, maybe even CeeDee Lamb, at a certain point
00:51this offseason, in these summer months, we expected a wide out to make nearly $35 million
00:57per year, and that's what Justin Jefferson and the Minnesota Vikings have done.
01:02And by the way, congratulations to these teams out here.
01:05The teams that have signed Justin Jefferson, Jalen Waddle, Nico Collins, Aminara St. Brown,
01:09A.J. Brown, Devontae Smith, Jerry Judy, and Michael Pittman.
01:12And you might say to yourself right now, why does that make sense, Donny?
01:15Why are you cheering that on?
01:16Because the other teams that are on the outside, the Dallas Cowboys, with CeeDee Lamb, seized
01:21that contract.
01:22I don't care what was going on inside of what you thought that building was going to be
01:26for his contract, that bar just got reset.
01:28Jamar Chase, Brandon Ayuk, Omari Cooper, Tee Higgins, all now look at that contract and
01:33change their negotiations, which, good for them, terrible for those organizations.
01:39And again, you're talking about money going up.
01:41Like in three years, we're going to probably look at this Justin Jefferson deal and be
01:44like, look, they got to renegotiate that.
01:45That's a terrible deal.
01:46He's the seventh paid or highest paid wide receiver in football.
01:49That's what happens here.
01:50When the market sets it, the next guy is probably going to get more.
01:53Now, granted, you're talking about maybe the best wide receiver in the game in Justin Jefferson.
01:58And how did we get here, too?
01:59Did you actually think Justin Jefferson was going to move on from Kirk Cousins to a rookie
02:04quarterback and put his money on the line where they can come back to him and say like,
02:08hey, kid, we love you, but you only had 68 catches last year for 1,200 yards and six
02:12touchdowns.
02:13He goes, I had a rookie quarterback.
02:14You're lucky I actually did that.
02:16So you know how you treat your superstar players, kid?
02:18We love you.
02:19We think you're the best player in football.
02:21Their general manager in the offseason said, we understand.
02:24He's going to be the highest paid player in his position in the history of the sport.
02:27We're going to take care of him.
02:28Drafting a rookie quarterback, then taking care of your superstar player.
02:32This is how winning organizations handle their business.
02:35If your player is good, treat him with respect and pay him as what he's worth.
02:39Way to go, Minnesota.
02:41That contract in a couple years, probably going to be a bargain.
02:43He's going to be happy.
02:44You're going to get good football now.