• 6 months ago
Have you ever wondered why some people are successful and others aren’t at growing a business? With everyone working more from home, how do you get to your target customers? What does it take to use digital marketing to drive sales?

To be successful at digital marketing and to drive sales you need to:
1. See digital marketing as a system and not a series of one-off campaigns
2. Ensure your marketing addresses all stages of the buying journey
3. Ensure you are clear on how you will convert your visitors to action
4. Have clear goals and objectives and a plan for your marketing
5. Break longer term objectives into 90 day achievable actions and so improve through marginal gains
6. Put in place metrics and regularly review them to ensure you develop what is working and fix what isn’t

Presented by Peter Dickinson, Founder & Managing Director of KUB Ltd (https://www.kub-uk.net) and hosted by International Trade Council (https://tradecouncil.org). This webinar was presented on 2nd of February 2022 at 1:00 PM (Eastern Time).

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📚
Learning

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