Restaurant Brands International Invests $300 Million to Revive Burger King with US Remodels

Restaurant Brands International is investing another $300 million to remodel around 1,100 Burger King locations in the US. This is part of RBI's broader $2.2 billion plan to revive the Burger King brand in the US through renovations by 2028. RBI previously invested $250 million in remodels and $150 million in mobile apps and advertising. RBI also bought Burger King's largest franchisee, Carrols Restaurant Group, for $1 billion to accelerate the remodel process. Remodeled locations have seen sales climb following an updated "Sizzle" design with drive-thru pickup and kiosks.