Take a look around the new outdoor clothing store on Charles Street, which opened on Friday, March 22, and boasts the world's tallest wall of famous Kånken backpacks
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00:00 Welcome to the new Fjällraven Konkurnt Wall, tallest in the world.
00:06 Fjällraven is an outdoor brand from Sweden. Sustainability is very important.
00:14 So we have reclaimed materials, recycled polyester, organic cotton and we do a
00:21 range of men's and women's and that can range from casual to casual general
00:27 outdoor to hardcore trekking. Come and have a look.
00:33 Can you say a little bit about the most popular items here? Most popular item
00:44 possibly the Konkurnt bag.
00:51 But the trousers we have are also very popular so we have a Kemp trouser.
00:57 This is the Kemp Agile. So we have a few panels of the recycled polyester and
01:10 organic cotton that's waxable to increase the water resistance. A lot of
01:14 stretch. If you do get too warm on the trail, a little vent on the side.
01:19 Get rid of your heat and moisture. But that's one of probably 50 different
01:24 styles that we do.
01:27 [Music]