Tamworth's TRECC hosts the latest innovations in the ag tech space at AgSmart Connect 2024.
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00:00 [Background noise]
00:05 This is our third X-Spark Connect. We launched in Tamworth in 2022.
00:10 We then went to Victoria last year and we're back in Tamworth.
00:14 And already, this is only the morning of day one, already we're seeing a really good audience of people coming through the doors.
00:21 We've got about 50 exhibitors, so that's really, really good.
00:25 We've got this seminar that's running and that's educational information presentations designed to provide a bit of analysis,
00:36 a little bit of explanation behind some of the technologies that people can see at the X-Spark.
00:41 [Background noise]
00:45 So for farmers, I think we're finding there's two groups of audience coming to this event.
00:49 There's the people that may have been early adopters of technology where they've already embedded some of this stuff in their businesses
00:57 and they're coming to see what's next, what other innovations or what can they build on with new innovations and technologies.
01:04 But we also have people who are quite new, maybe having the conversation for the first time on how they can embed change in their business.
01:12 And this event's good because there's a lot of people, I mentioned earlier, 50 old exhibitors, there's representatives from a range of companies.
01:20 You've got people in data space, AI, monitoring, they're all there to answer questions and help guide people through the journey,
01:29 which as I said, in some cases, they're starting afresh.
01:33 And farmers, especially some of the older farmers, have been maybe a little bit slow to adopt some of these new methods and techniques,
01:41 but that's changing pretty rapidly.
01:45 [ Silence ]