Universal Music Group to Pull Songs From TikTok

Universal Music Group , to Pull Songs From TikTok.
Universal Music Group , to Pull Songs From TikTok.
Unless TikTok and Universal Music Group (UMG) can come to an agreement, .
music by Taylor Swift, Drake, Olivia Rodrigo and more will be removed from TikTok by the end of the day on Jan. 31, NBC News reports. .
music by Taylor Swift, Drake, Olivia Rodrigo and more will be removed from TikTok by the end of the day on Jan. 31, NBC News reports. .
music by Taylor Swift, Drake, Olivia Rodrigo and more will be removed from TikTok by the end of the day on Jan. 31, NBC News reports. .
Compensation for artists
is the heart of the issue. .
TikTok proposed paying our
artists and songwriters at a rate that
is a fraction of the rate that similarly
situated major social platforms pay, UMG, via statement.
Ultimately TikTok is trying to build
a music-based business, without
paying fair value for the music, UMG, via statement.
As our negotiations continued,
TikTok attempted to bully us into accepting
a deal worth less than the previous
deal, far less than fair market value and
not reflective of their exponential growth, UMG, via statement.
TikTok has accused UMG of putting "their own greed above the interests of artists and songwriters.".
The fact is they have chosen to walk
away from the powerful support of a
platform with well over a billion users
that serves as a free promotional and
discovery vehicle for their talent, TikTok, via statement.
TikTok has been able to reach
'artist-first' agreements with every other
label and publisher. Clearly, Universal's
self-serving actions are not in the best
interests of artists, songwriters and fans, TikTok, via statement.
TikTok signed a licensing deal with
Warner Music Group in 2023, NBC News reports.