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SportsTranscript
00:00 Sportscaster Rick Horowitz on the $1.3 trillion business of sports with your Sports News Minute
00:05 reflecting back on a survey of the greatest sports commercials of the last 40 years.
00:11 That's like apples and oranges because 30-40 years ago you can't measure it with today's metrics
00:16 but you can dream about them and speaking of dreaming what's the number one? How about the
00:21 Be Like Mike commercial? It's so iconic everybody loved it including the McDonald's commercials
00:27 getting NBA stars to perform tricks. The 90s ushered in a new brand of commercials focusing
00:34 not on the NBA itself but on those superstars. NBA was having some financial trouble some of the
00:40 athletes were as well and that's why the turn and the pivot. And what about some of the Budweiser
00:46 commercials? Budweiser, Frog, Super Bowl commercials. We can't measure the metrics because again apples
00:52 and oranges but we can certainly understand how important sports commercials are to the gambling
00:57 landscape and every other landscape.