Aired (September 9, 2023): Magmula nang idagdag ni Zedric ang tsinelas na gawa sa abaca sa kanilang footwear business, dito na nagsimulang lumago ang kanilang negosyo. Hindi man pumatok agad noong una, nagtuloy-tuloy naman ang kanilang kita matapos makatanggap ng 200 na pares ng tsinelas na order mula sa Canada! Panoorin ang video.
Catch the latest episodes of 'Pera Paraan' every Saturday at 10:45 AM on GMA, hosted by Susan Enriquez. #PeraParaan
Catch the latest episodes of 'Pera Paraan' every Saturday at 10:45 AM on GMA, hosted by Susan Enriquez. #PeraParaan
Category
😹
FunTranscript
00:00 For people like me, it's important to wear comfortable shoes because I'm avoiding it.
00:05 So always remember, it's just money. You can do it.
00:09 Until next Saturday,
00:12 My feet are hurting. Wait.
00:14 What can be the solution for my hurt feet?
00:18 Cedric was able to solve my problem.
00:23 He was the answer and the way to earn money.
00:27 In Longsod, Marikina, you can find the shoe making of Cedric's family.
00:36 Their first product is the leather black shoes.
00:39 But Cedric learned how to use cow as a material for other products for his feet.
00:45 The cow started in January 2021.
00:48 Meaning, it's a pandemic baby actually.
00:51 I was looking for what people are looking for.
00:54 A lot of people are going online for bags and clothes.
00:59 I was looking for what's not on the market.
01:01 Because people want what's not on the market.
01:05 I want my shoes to be unique.
01:09 And he suddenly thought of this.
01:13 I thought of the cow.
01:15 I told myself, "That's beautiful. What if we make shoes?"
01:19 I told my dad.
01:20 And then we developed our first slippers made of cow.
01:26 Because of the pandemic, Cedric introduced the shoes on social media.
01:32 I told my dad, "Let's try selling online on the market.
01:38 Let's see if it will click."
01:40 But before that, my passion is to be a makeup artist.
01:44 And then I told myself, "I don't have enough money."
01:48 And that's the time I started my own business.
01:51 Cedric's impact went from makeup artist to shoe designer.
01:55 He said that he sees a way to make a big profit.
02:01 But like other businesses that are just starting,
02:04 Cedric's first months were not easy.
02:07 He thought that he's still lacking in his heart.
02:11 At first, I wasn't in love with my family's business.
02:17 Until the day I saw the cow.
02:22 And that's when it started.
02:24 I fell in love with the slippers.
02:26 We even posted it on social media.
02:29 Cedric's sales were not slow.
02:34 Because Cedric believes in the product he knows best.
02:38 At first, he started as a made-to-order.
02:40 My only target was P20,000.
02:43 If you don't like what you're doing,
02:46 if you don't have love for your business,
02:51 you'll feel weak inside.
02:53 But once you're in love with the business you're doing,
02:56 you can really endure.
02:58 Because you love it.
03:00 The only thing you can do is to solve the problem.
03:04 What's the problem of your business?
03:07 There's no sales.
03:09 So you need to target the sales.
03:11 Target the market.
03:13 What do they want?
03:15 Along with what Cedric did,
03:17 he continued to promote his business on social media.
03:20 When I posted my life story,
03:23 it went viral.
03:25 Until Senator Robin Padilla saw it.
03:28 When I was interviewed by Senator Robin Padilla,
03:31 11 million people saw it.
03:33 That was the end of my daily sales.
03:38 My number one mindset is
03:41 to do everything possible.
03:43 As a business owner,
03:45 you need to look at your competitors.
03:47 What is their target market?
03:50 What is the market right now?
03:53 Along with his perseverance,
03:56 Cedric's faith also came to fruition.
03:59 I said, I'm happy when God gave me the opportunity
04:03 to sell here even for 7 pairs a week.
04:06 I didn't expect that God would tell me
04:10 that my market is not yet Filipino.
04:13 The next day,
04:15 the day after,
04:17 he gave me 200 pairs of order from Canada.
04:22 And that's a big impact for me
04:24 because someone believed in me,
04:26 a Filipino,
04:28 who bought and distributed my product in Canada.
04:33 Cedric's native feels for his product
04:36 is one of his customers' likes.
04:39 His products are made from cow.
04:42 My foreign clients always tell me,
04:46 "Hi Zed, I've been living here for 40 years,
04:50 but this is the first time
04:52 I can wear a native pair of shoes made from cow."
04:56 Cedric became sincere with his product.
05:00 From the quality of the materials,
05:03 to the design he thought of,
05:05 to the production and the completion of this pair of shoes.
05:08 Because of Cedric's big break,
05:11 he started the right way of making money.
05:15 Someone bought,
05:16 someone distributed,
05:17 someone bought again,
05:19 someone distributed,
05:21 and someone distributed again.
05:22 And that's where it started.
05:24 Maybe for now,
05:25 we need to produce 200 pairs a week
05:29 or sometimes 200 pairs in two weeks
05:31 because the cow is hand-made, technically.
05:35 So it's very hard to make it.
05:37 Now, the old pair of shoes that can only be sold once,
05:41 is now profitable.
05:43 Before, the Cedric Zaragoza brand
05:45 was only profitable for 1,000 to 2,000 pesos a month.
05:50 In Longsod, Marikina,
05:53 you can find the production of shoes of Cedric's family.
05:56 Their first product was the leather black shoes.
05:59 But Cedric learned how to use cow as a material
06:03 in other products for the feet.
06:05 Now, the old pair of shoes that can only be sold once,
06:10 is now profitable.
06:11 Before, the Cedric Zaragoza brand
06:14 was only profitable for 1,000 to 2,000 pesos a month.
06:19 Now, the Cedric Zaragoza brand
06:21 is now profitable for an average of 100,000 to 200,000 pesos per month.
06:26 Cedric's strong footwear will make your back feel good.
06:30 What I'm looking for is something that will match my outfits.
06:33 Maybe I can find it here.
06:35 When I wear the product of Cedric's cow,
06:39 it's a perfect match for my feet.
06:42 It's flex there.
06:44 Cedric entered the business,
06:49 he learned a lot.
06:51 When the brand Cedric Zaragoza was launched,
06:53 no one believed it.
06:55 Before, people used to laugh at him,
06:57 they called him a stranger.
06:59 Until the point that
07:02 a lot of international clients bought it.
07:06 He was also used by famous personalities.
07:09 Cedric's additional tip.
07:12 In business,
07:14 if you save money, that's a false target.
07:17 You have to save money when it comes to business,
07:20 the likes of people.
07:22 Because business is not easy.
07:25 Business is not about what you want.
07:29 Business is about what the masses want.
07:32 Discard and continue.
07:36 Those are the major that will meet as business owners
07:38 to try even if it's not sold.
07:40 The product that you started,
07:42 will be continuously respected.
07:45 Who would have thought that simple products
07:50 will reach far.
07:52 This is because of business.
07:54 You don't need expensive products
07:56 to use your great income.
07:58 Who would have thought that simple
08:02 will be the one to fulfill your dream
08:04 to be a successful businessman.
08:07 Thank you.
08:09 Thank you.
08:11 Thank you.
08:13 Thank you.
08:15 Thank you.
08:17 Thank you.
08:19 Thank you.
08:20 [MUSIC]
08:30 [Music]
08:33 [BLANK_AUDIO]