Nilesh Shah, MD, Kotak Mahindra Asset Management, speaks on the sustainability investor's interest.
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00:00 To me, when I look back, 1 crore SIP looks like a dream.
00:15 When I started my career in mutual fund in 1997 and at that time I was working in different
00:21 organization but we were the pioneers of dollar averaging or systematic investment plan concept
00:29 and I used to go to company's offices, we used to go to meet distributors in their offices
00:38 and at the end of the day after doing some 7-8 meetings, if there used to be 10 SIPs,
00:44 we all used to celebrate.
00:46 So looking at those 10 SIP celebrations today when we did SIP day at Kotak Mutual Fund on
00:53 26th of August, we collected 30,000 SIPs but I don't think so we celebrated it like we
01:00 had celebrated the 10 SIPs.
01:02 Those 10 SIPs were far more sweeter.
01:05 So my guess is that legitimately all of us can take pride in saying that look we have
01:11 made this industry reach 1 crore SIPs, 3000 crore plus monthly subscription.
01:17 But when I look at the future, I think the potential of this country is far more.
01:27 We should have ideally reached 25 crore SIPs.
01:30 So I have just scratched the surface.
01:33 There is 24 crore more investors which are actually waiting yet to begin their SIPs.
01:41 We have to learn in some sense from microfinance institutions in reaching out in a cost effective
01:46 manner to the customers.
01:49 I think 1 crore is probably the potential of just the city of Mumbai.
01:55 There is far bigger population outside of city of Mumbai which we still have to reach
01:59 out.
02:00 So if I look back at the past, I am happy with my journey.
02:03 If I look at the future, I believe I haven't even started the journey.
02:08 My guess is that we will actually see this SIPs going far long way.
02:12 We will see numbers which will be multiple times current numbers.
02:17 Thank you.
02:21 you