Just Started | The Whole Truth (October 2019)

  • last year
With an aim to tell the customers 'The Whole Truth' about what they're consuming, this Mumbai-based start-up looks to make India healthy — one protein bar at a time. Read more about what they have to offer: https://www.outlookbusiness.com/enter...

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Transcript
00:00 (Music)
00:08 What's in your healthy protein bar?
00:10 And how can a brand do more for their customers than just the actual product?
00:15 This is Shashank Mehta. He founded & Nothing Else in October 2019.
00:20 It was rebranded as The Whole Truth in August 2020 with the intention of providing more than just the product.
00:27 With The Whole Truth, Mehta is not only looking to provide healthy food options, but is also creating health-related content.
00:34 Currently, apart from three main products in the market and more on the way, they have also launched a health podcast and blog.
00:41 The company is looking to reach a revenue of $20 million by FY2023.
00:46 And all this while providing its customers the whole truth about their products.
00:51 products.
00:53 (upbeat music)

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