Young Consumers Are Optimistic About 2023

  • last year
Young But Naive: Young consumers are optimistic that 2023 will be their year — financially, at least. Despite the rocky economy, more than half of millennials and Gen Zers say they think they’ll have a better financial year than in 2022, making them the most financially optimistic generations. That’s not the only generational difference: Beyond financial optimism, consumers have different preferred payment methods and financial stressors depending on their age.

Recommended