Idea Vs Budget
- 5 years ago
Following on from Harry Pang's video yesterday on determining your budget for your video content, Thomas J Elliott's video today for APV's mastering video marketing series is all about understanding Idea vs Budget and what comes first.
Many clients want to set a budget first, but today I'm going to put forward the notion that actually having the idea first always makes better sense in the long run.
Many clients want to set a budget first, but today I'm going to put forward the notion that actually having the idea first always makes better sense in the long run.