Seth Godin on Marketing and Harper Lee's One-Star Reviews

Seth Godin is a living tsunami of productivity. He’s an entrepreneur who’s been inducted into both the Marketing Hall of Fame and the Direct Marketing Hall of Fame. He’s a teacher who’s trying to change the way we learn. Oh, and he’s also found the time to write 19 international bestsellers — his latest is This Is Marketing: You Can’t Be Seen Until You Learn to See.

Check out a preview of the wide-ranging conversation, which includes talk of wabi-sabi, Harper Lee’s one-star reviews, craftsmanship versus quality and Miles Davis conceiving of and recording perhaps the greatest jazz album of all time.