Stratosphere to rebrand to STRAT
- 5 years ago
The 1,150-foot-tall property will be renamed The STRAT Hotel, Casino and Skypod. Strip casinos have invested heavily over the past three years in upgrading their rooms and casino floors to address changing spending dynamics and tastes. MGM Resorts rebranded Monte Carlo to Park MGM last year. Alex Meruelo may rebrand SLS Las Vegas as early as this year.