Skoda at the Paris Motor Show 2018

  • 6 years ago
At the 2018 Paris Motor Show, SKODA is presenting itself not just as sporty and sustainable, but also as a mobility services provider. The Czech brand is inviting the show’s visitors to a special digital experience from 2 to 14 October: At the SKODA stand in the User Experience corner, they can go through a fictional day as an avatar that they have created themselves and be guided through tailor made digital offers. With the VISION RS concept study SKODA offers a look ahead in Paris, presenting a future compact car and the next stage of development for the sporty RS family. A family that now includes its first ever SUV – the SKODA KODIAQ RS. The SPORTLINE and SCOUT variants expand the range for the SKODA KAROQ compact SUV. The SKODA OCTAVIA COMBI G-TEC is more powerful and offers a greater range when running on environmentally friendly natural gas (CNG).

Developing SKODA AUTO from an outright car manufacturer into the ‘Simply Clever company for the best mobility solutions’ is an important part of the SKODA 2025 Strategy. At the 2018 Paris Motor Show from 2 to 14 October, the Czech brand will be demonstrating how the driver and their environment are becoming evermore closely connected. At the SKODA stand, visitors to the show will be able to experience technologies and services virtually which make everyday mobility easier. In the User Experience corner, the visitors can create an avatar and equip their digital alter ego with their own characteristics and needs. Using short videos, the avatar guides the visitor through a fictional day which is made easier by innovations and mobility services from SKODA AUTO DigiLab.

Category

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Motor

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