HP TouchSmart PC - maestro

JH CHA
  • 16년 전
HP TouchSmart PC

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This new advert for HP’s TouchSmart PC from Psyop is full of verve and sophistication. Instead of aiming for photo-realistic CG, agency Goodby, Silverstein & Partners and Psyop opted for a more gestural approach that uses abstract imagery and computer interface elements, creating a look that values magical playfulness over hi-tech seriousness.

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