The Apple Watch Is On Sale Again, But It Doesn’t Mean A Watch 2 Is Coming Just Yet

  • 8 years ago
The Apple Watch is now available with a $100 discount at Best Buy, B&H, Target and possibly other stores.
You might think that it means that the Apple Watch 2 is right around the corner, but it’s unlikely.
Instead, it seems like Apple wants to grab market share with its first smart watch.
If you buy an Apple Watch now, chances are you’re going to buy another one down the road in a couple of years.
And the product life cycle of the Apple Watch is just beginning.
There’s a long road ahead full of updates, late adopters and better margins.
Even more important, your Apple Watch only works with your iPhone.
Selling more Apple Watches is a way to increase brand loyalty.
When it’s time to upgrade to a new phone, these Apple Watch users will buy a new iPhone because it works with the Apple Watch.

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