TAG Heuer Connected getting a production boost to help meet demand

  • 9 years ago
When the TAG Heuer Connected launched one month ago, there were some folks that wondered if there's a market for a $1,500 luxury Android Wear smartwatch.
Apparently there is, because TAG Heuer says that it needs to increase production of the Connected to meet demand.
Jean-Claude Biver, CEO of TAG Heuer, recently revealed that production of the TAG Heuer Connected will be increased from 1,200 per week to 2,000 every week.
River says that retailers and other sellers have requested around 100,000 units, and so to help meet that demand, TAG Heuer is boosting production and suspending online sales until around May or June so that the retail stores can get enough stock.