Why do large discount stores always place fruits near the entrance?

  • 9 years ago
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Why do large discount stores always place fruits near the entrance?
A typical large supermarket carries over 50,000 items. But every store has the fruit section near the entrance. Why, of all items, are fruits sold at the entrance? Fresh fruits are known to make shoppers feel the changing seasons and stimulate their purchase decisions with delightful colors and scents. This week, we'll debunk myths surrounding product placement in big supermarkets.

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