Vandhadhe Pongal - Pongal Songs
The third day is known as Mattu Pongal, the day of Pongal for cows. Multi-colored beads, tinkling bells, sheaves of corn and flower garlands are tied around the neck of the cattle and then are worshiped. They are fed with Pongal and taken to the village centers. The resounding of their bells attract the villagers as the young men race each other's cattle. The entire atmosphere becomes festive and full of fun and revelry. Arati is performed on them, so as to ward off the evil eye. According to a legend, once Shiva asked his bull, Basava, to go to the earth and ask the mortals to have an oil massage and bath every day and to eat once a month. Inadvertently, Basava announced that everyone should eat daily and have an oil bath once a month. This mistake enraged Shiva who then cursed Basava, banishing him to live on the earth forever. He would have to plough the fields and help people produce more food. Thus the association of this day with cattle.